Digital Asset Manager (Memphis, TN or Remote in USA)
Share
Job Location:
Memphis, TN - USA
Monthly Salary:
Not Disclosed
Posted on:
23 hours ago
Vacancies:
1 Vacancy
Job Summary
AtALSACyou do more than make a living; you make a difference.
We like people who are differentbecause were different too. As one of the worlds most iconic and respected nonprofits we know what its like to stand out. Thats why were looking at you. Your background perspective and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer were calling on the game-changers innovators and visionaries to join our family. Not just for the kids of St. Jude but also for you. Because at ALSAC we develop and celebrate our employees. So bring your whole authentic self and become part of our shared mission: Finding cures. Saving children.
Job Description
The Digital Asset Manager is a key member of the Marketing Operations team responsible for implementing administering and continuously optimizing ALSACs Enterprise Digital Asset Management (DAM) system. This role ensures digital marketing and media assets are efficiently organized easily discoverable compliant and strategically leveraged. By overseeing metadata standards workflow design user adoption and data-driven insights the Digital Asset Manager enables stronger creative governance improved crosschannel visibility and content performance insights that support personalization and enterprise marketing goals.
Essential Job Functions
1. DaytoDay System Administration
- Administers and maintains the DAM platform performing updates configurations and platform optimizations.
- Troubleshoots user issues and partners with ITS Product teams for escalations and technical enhancements.
- Oversees ongoing asset ingestion and organization ensuring duplicates non-compliant assets and obsolete content are deprecated appropriately.
- Manages user permissions access controls and asset security.
2. Metadata & Taxonomy Management
- Maintains and enforces metadata taxonomy and controlled vocabulary standards to drive consistent asset structure.
- Develops and leads DAM governance strategies aligned with enterprise content management objectives.
- Conducts data quality checks to maintain metadata accuracy and consistency identifying areas for improvement.
- Reviews evaluates and validates AI-generated tags to ensure relevance and accuracy.
3. Workflow Optimization
- Designs and refines workflows for the endtoend asset lifecycle including ingestion tagging rights management version control delivery expiration and archiving.
- Continuously monitors workflow efficiency and identifies opportunities to streamline processes and improve user experience.
4. Reporting & Analytics
- Builds and maintains analytics dashboards and reporting to track asset usage discoverability creative reuse and distribution trends.
- Provides insights and recommendations that guide content strategy marketing activation and operational decision-making.
5. Training & Communications
- Creates training materials documentation and bestpractice guidance to support end users creators and partners.
- Leads training sessions and onboarding for new users to ensure consistent and effective use of the DAM.
- Communicates updates governance guidelines system enhancements and workflow changes clearly and proactively.
6. Platform Adoption & Evolution
- Collaborates with cross-functional teamsincluding marketing ITS creative and content productionto ensure the DAM continues to evolve with organizational needs.
- Evaluates emerging technologies integrations and AI/ML enhancements that strengthen DAM capabilities.
- Acts as a subjectmatter expert on how DAM supports personalization omnichannel content strategy and creative operations.
Job Requirements
- Bachelors degree in Information Management Digital Media Marketing Operations Library Science or a related field.
- 35 years of experience in Digital Asset Management content operations marketing technology or similar roles.
- Handson experience with DAM platforms metadata structures and asset lifecycle processes.
- Strong understanding of metadata taxonomy development and controlled vocabularies.
- Proven technical aptitude and ability to quickly learn new technologies and integrations.
- Excellent organizational analytical and criticalthinking skills.
- Interest or experience in utilizing AI/ML tools within DAM environments.
- Strong verbal and written communication skills.
- Demonstrated success working in a matrixed crossfunctional environment.
Benefits & Perks
The following Benefits & Perks apply to Full-Time Roles Only.
Were dedicated to ensuring children and their families have every opportunity to enjoy lifes special moments. Were also committed to giving our staff excellent benefits so they can do the same.
- Core Medical Coverage: (low cost low deductible Medical Dental and Vison Insurance plans)
- 401K Retirement Plan with 7% Employer Contribution
- Exceptional Paid Time Off
- Maternity / Paternity Leave
- Infertility Treatment Program
- Adoption Assistance
- Education Assistance
- Enterprise Learning and Development
- And more
ALSAC is an equal employment opportunity employer.
ALSAC does not discriminate against any individual with regard to race color religion sex national origin age sexual orientation gender identity transgender status disability veteran status genetic information or other protected status.
No Search Firms:
ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.
Required Experience:
Manager
Key Skills
- User Interface
- Competitive Analysis
- New Technologies
- Business developments
- Communication
- Content Management System
- Market Research
- Internet
- Youtube
- Digital Assets
- Digital strategy
- Social Channels
- Digital Forensics
- A/B Testing
- Analytics
About Company
A leading children’s hospital, St. Jude treats the toughest childhood cancers and pediatric diseases. Learn about patient referrals, and donate so families never receive a bill for treatment, travel, housing or food.
