COMMUNICATIONS & MARKETING SPECIALIST, Computing and Data Sciences

Boston, NH - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Position Summary

The Digital Communications & Marketing Specialist will plan and execute digital communications and integrated marketing campaigns that maximize the visibility of impactful research vibrant academic experiences for students and building of community at CDS. Responsibilities include managing graphic design website content social media channels email marketing and other digital tools to promote and provide information about the unit and engage prospective students families and other key audiences. The successful candidate will be creative and results-driven combining strong digital media and marketing skills with an interest in higher education in general and in computing data science and AI technologies and applications.

Key Responsibilities

Develop and execute comprehensive digital marketing strategies to raise CDSs visibility and reputation across prospective/current students alumni employers and other stakeholders; coordinate with Admissions Advancement and MarCom.
Lead communications content marketing editorial social media and digital efforts for undergraduate professional masters (online/residential) and doctoral programs.
Serve as primary website administrator: manage CDS websites (site mapping development content creation) ensure accessibility and alignment with marketing goals and maintain news posts and email communications.
Create and design multimedia content and graphics for websites social media email campaigns digital ads print collateral event materials and video screens using tools including WordPress Canva Figma and Adobe Creative Suite.
Oversee social media strategy and executionproduce and post engaging multimedia content grow followings and analyze performance; coordinate email marketing campaigns with segmentation and analytics.
Supervise and develop student employees part-time staff freelancers and agencies: assign work provide feedback approve hours and maintain process documentation.
Maintain communications collateral (presentations mailing lists photo/video archives brand assets) and ensure all materials meet university standards and marketing objectives.

Required Skills

Required Skills

Bachelors degree in marketing communications graphic design or a related field.
3-5 years experience in digital marketing preferably in higher education or a comparable sector.
Strong skills in graphic design software (e.g. Canva Adobe Creative Suite Photoshop Illustrator InDesign).
Proficient with website content management systems (e.g. WordPress) and basic HTML/CSS knowledge a plus.
Experience managing social media platforms (Facebook Instagram Twitter LinkedIn TikTok) and paid social media advertising.
Familiarity with email marketing platforms (e.g. Mailchimp Constant Contact).
Ability to analyze marketing data and generate actionable insights.
Highly organized with the ability to manage multiple projects and deadlines effectively; excellent written and verbal communication skills.

A cover letter is required for consideration.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color natural or protective hairstyle religion sex age national origin physical or mental disability sexual orientation gender identity genetic information military service pregnancy or pregnancy-related condition or because of marital parental or veteran status. We are a VEVRAA Federal Contractor.

Required Experience:

Position SummaryThe Digital Communications & Marketing Specialist will plan and execute digital communications and integrated marketing campaigns that maximize the visibility of impactful research vibrant academic experiences for students and building of community at CDS. Responsibilities include ma...