Field Marketing Specialist
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Job Location:
Itasca, IL - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Department:
Job Summary
This position is responsible for developing and executing marketing plans for the North American market encompassing a broad range of marketing activities. The primary purpose of this role is to drive sales pipeline growth and increase brand awareness within the assigned industry segment. Key areas of focus include marketing strategy budgeting campaign management and execution of marketing plans to support business goals.
Please note: This position has onsite requirements in our Itasca IL office.
Responsibilities
- Develop execute and optimize a data-driven field marketing strategy that increases brand awareness generates high-quality leads and drives pipeline growth.
- Identify and implement innovative marketing programs that support business objectives and improve lead generation effectiveness.
- Serve as the primary marketing partner for an assigned industry collaborating with stakeholders across sales demand generation business development and marketing teams to ensure alignment and execution.
- Work closely with the Business Development and Field Marketing team to create and execute targeted lead generation campaigns that convert prospects into opportunities.
- Bring a creative and strategic mindset to campaign development ensuring messaging positioning account lists and engagement strategies are compelling and aligned with audience needs.
- Execute multi-channel marketing campaigns including email paid media content syndication and event marketing to maximize demand generation.
- Manage and execute regional trade shows and in-person activations to engage prospects and drive lead generation
- Track and analyze campaign performance optimizing programs based on data and insights
Qualifications :
- 2-3 years of B2B marketing experience preferably in business software applications.
- Experience in campaign management and demand generation is a plus.
- Industry experience in manufacturing construction energy aerospace and defense or field service management is beneficial but not required.
- Ability to quickly grasp and communicate enterprise software concepts
- Strong project management organizational and analytical skills.
- Deal-oriented creative and highly organized.
- Strong business acumen with a commitment to delivering high-quality work on time.
- Self-motivated proactive and able to work independently and collaboratively.
- Ability to travel as needed for tradeshows and other marketing events.
Additional Information :
At IFS you will work in a growing global enterprise software company where informal hierarchies promote simplicity and trust with responsibility. We strive to deepen our expertise by taking on challenging and varying work assignments in a collaborative environment together with committed colleagues.
With professionalism and a strong customer focus in everything we do from R&D to Sales and Consultancy we are proud to serve world-class customers all over the globe with our leading products.
If you want to change the status quo well help you make your moment. Join Team Purple. Join IFS.
What Were Offering
- Salary Range: $65000 to $85000 plus bonus potential
- Flexible paid time off including sick and holiday
- Medical dental & vision insurance
- 401K with Company contribution
- Flexible spending accounts
- Life insurance and disability benefits
- Tuition assistance
- Community involvement and volunteering events
M/F/Disabled/Vet VEVRAA Federal Contractor. We are a Drug-Free Workplace. Interested candidates should apply at: qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
We are growing! At IFS we are constantly growing to deliver award-winning solutions to hundreds of partners and thousands of customers worldwide! We help companies who want to be their best when it matters most at their #momentofservice. Visit https://ifs.link/IzM0px to find out mo ... View more
