Customer Marketing Specialist, Customer Retention (Contract)
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Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
We look for the risk-takers the collaborators the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. So if you want to make the world say wow lets talk.
The conversation starts here. If this role matches your ambitions and skillset lets get started with your application. Take a look at our other open positions too. Our many opportunities can lead to infinite possibilities.
We are looking for a CRM & Customer Marketing Specialist to provide maternity cover for 45 months. This role focuses on maintaining and executing existing CRM and loyalty campaigns under the My Sony Rewards program to ensure business continuity.
You will support ongoing email marketing campaign performance tracking and day-to-day CRM operations working closely with internal teams to deliver timely and relevant customer communications.
This is a hands-on role suited for someone who can hit the ground running and manage campaigns independently.
What you will be doing
1. Campaign Execution
Execute ongoing email and CRM campaigns using Salesforce Marketing Cloud
Manage segmentation targeting and campaign scheduling
Maintain the CRM campaign calendar
2. Loyalty Program Support
Support day-to-day operations of the My Sony Rewards program
Assist in campaign roll-outs and customer communications
Ensure loyalty mechanics and rewards communications are accurate
3. Performance Tracking
Monitor campaign performance (open rate CTR conversions etc.)
Prepare monthly performance reports
Identify optimisation opportunities
4. Stakeholder Coordination
Work with internal teams (Product Sales Digital Customer Service)
Coordinate timelines and content for CRM campaigns
5. Data & Compliance
Perform QA checks before EDM deployment
Ensure data accuracy and compliance with PIM guidelines
What you should have
24 years experience in CRM email marketing or digital marketing
Hands-on experience with Salesforce Marketing Cloud (or similar tools)
Comfortable working with data (Excel basic SQL or reporting tools)
Strong attention to detail
Good communication and organisation skills
Required Experience:
IC
Key Skills
- Design Engineering
- Baan
- Customer Service
- Fund Management
- ABAP
- Elevator
