Digital Performance & Acquisition Manager

Build the Growth Engine. Own the Impact.

Were looking for a high-caliber Digital Performance & Acquisition Manager who wants more than managing campaigns someone who wants to architect and scale a digital growth engine.

If youre energized by connecting acquisition analytics experimentation and customer journeys into one high-performing system this role is built for you.

You will have real ownership strategic influence and the mandate to drive measurable growth across our entire digital ecosystem.

Why This Role Is Different

This isnt a press the buttons in ad platforms role.

You will:

• Own the digital acquisition strategy end-to-end
• Influence website conversion and experimentation
• Drive tracking and attribution integrity
• Shape SEO and emerging AI visibility strategy
• Turn data into decisions that impact revenue

You wont be buried under approvals or siloed execution. Youll work cross-functionally with UX Web Data and Communications leaders to build a cohesive growth strategy.

If youve ever wanted to move from channel manager to growth leader this is that step.

What Youll Own

Acquisition Strategy & Performance

• Develop and optimize multi-channel paid media strategies
• Allocate and manage budgets based on ROI and growth targets
• Lead agency partners and hold them accountable to performance
• Continuously test refine and scale acquisition initiatives

SEO & Organic Visibility

• Partner with SEO consultants to define and execute organic strategy
• Identify technical and content opportunities to increase visibility
• Improve search presence including in emerging AI-driven environments
• Translate keyword and ranking performance into business impact

Conversion & Growth Optimization

• Own digital lead generation programs end-to-end
• Identify friction points in the funnel and recommend improvements
• Collaborate with the Web team to improve on-site conversion
• Build and prioritize an experimentation roadmap (A/B testing CRO initiatives)

Analytics Tracking & Attribution

• Ensure reliable tracking architecture (GA4 GTM pixels CRM integration)
• Strengthen attribution and performance measurement models
• Translate complex data into clear insights and strategic recommendations
• Develop performance dashboards for leadership visibility

Innovation & AI Enablement

• Evaluate and optimize AI-driven tools such as chatbots
• Identify automation and personalization opportunities to increase efficiency and conversion

What Success Looks Like

• Scalable efficient acquisition programs
• Improved conversion rates across key journeys
• Reliable and actionable performance data
• Clear connection between digital activity and business growth
• A culture of experimentation and continuous improvement

Qualifications :

Who You Are

You likely bring:

• 58 years in digital performance growth marketing or acquisition
• Strong hands-on expertise in paid media and analytics
• Proven experience optimizing conversion funnels and landing pages
• Deep understanding of tracking attribution and marketing data
• Experience working with SEO strategies and external partners
• Confidence presenting insights and recommendations to leadership

But more importantly you:

• Look at the entire funnel not just one channel
• Connect traffic UX data and automation into one cohesive growth strategy
• Ask why before launching campaigns
• Use data to challenge assumptions and guide decisions
• Thrive when given ownership and autonomy

What Youll Gain

• High ownership and strategic influence
• Visibility with leadership and cross-functional teams
• Opportunity to shape digital growth at scale
• A role that bridges acquisition analytics experimentation and innovation

If Youre Looking For

• A seat at the strategy table
• Autonomy with accountability
• Real impact on revenue and growth
• Cross-functional collaboration without bureaucracy
• A role that stretches you beyond channel management

Wed love to meet you.

Additional Information :

Why Join Techo-Bloc

Career Growth and Recognition: At Techo-Bloc were career builders. Explore advancement opportunities through our well-defined career paths by department. Your success is our shared responsibility supported by a culture that values your unique contributions.

Performance-Driven Rewards: Experience the direct impact of your efforts with competitive performance-based bonuses. Join a passionate driven team that collaborates seamlessly to achieve remarkable results.

Financial Stability: Weve experienced consistent growth reflecting our strong financial health and continued geographical expansion across North America.

Collaborative Company Culture: Ditch the silos and join us in driving innovation and excellence together. We support and care about each others success! Experience a vibrant culture with 5-star ratings from most of our employees. Leave egos at the door as we engage in activities like brainstorming sessions lively BBQs and festive parties fostering a strong sense of community and belonging.

Perks and Benefits:

• Group insurance & RRSP with employer contribution
• 24/7 telemedicine & Employee Assistance Program (EAP)
• Inhouse leadership development and coaching
• Training & development programs
• Considerable referral bonuses
• Discounts on Techo-Blocs products
• Outdoor terrace perfect for relaxing or enjoying your lunch in the sun
• Healthy snack-filled kitchens
• Techo-Bloc branded swag
• Employee recognition events

We thank all applicants for their interest however only those candidates selected for interviews will be contacted. 

Remote Work :

No

Employment Type :

Full-time