Dreaming big is in our DNA. Its who we are as a company. Its our culture. Its our heritage. And more than ever its our future. A future where were always looking forward. Always serving up new ways to meet lifes moments. A future where we keep dreaming bigger. We look for people with passion talent and curiosity and provide them with the teammates resources and opportunities to unleash their full potential. The power we create together when we combine your strengths with ours is unstoppable. Are you ready to join a team that dreams as big as you do
SALARY: $104800-$124450 bonus eligible
COMPANY:
ROLE SUMMARY:
The Trade Marketing Manager will be responsible for developing and executing shopper marketing strategies and programs for regional chain accounts and emerging channels. This role will collaborate cross-functionally with brand trade retail e-commerce media and agency partners to drive conversion at the point of purchase and enhance the shopper experience.
JOB RESPONSIBILITIES:
Develop shopper program strategy and implement programming for region chains and Emerging Channels
Collaborate with brand trade retail e-commerce media and agency teams.
Ability to manage multiple projects simultaneously and re-prioritize as needed.
Tailor national programs to regional chains and Emerging Channels through tactics including loyalty couponing shopper media etc.
Manage budgets and conduct post-performance analyses and ROI for regional chains and Emerging Channels account programs.
Communicate programming to internal stakeholders.
JOB QUALIFICATIONS:
Bachelors Degree Required.
4-5 years sales and/or shopper experience needed.
In-depth knowledge of chain account sales process and shopper marketing.
Experience in Trade or Shopper marketing or agency experience building client facing retailer plans
CPG or beer knowledge required
Shopper Marketing tactics and vendor knowledge
Previous Couponing experience
Strong communication organization and time management skills
Proficiency in PowerPoint Excel and internal system tools.
Strong people and stakeholder management skills.
Excellent verbal and written communication skills.
WHY ANHEUSER-BUSCH:
At Anheuser-Busch our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer Anheuser-Busch has delivered a legacy of brewing great-tasting high-quality beers that have satisfied beer drinkers for generations. As the nations top brewer one of the fastest growing spirits companies and an insurgent force in energy drinks we drive economic prosperity nationwide through investments in our people facilities and communities. We are the only alcohol company that invests in the U.S. at this scale.
BENEFITS:
Health benefits including Medical Dental Vision Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
Free Beer!
Required Experience:
Manager
America's best-loved brewery and beers, creating stronger communities and meaningful moments for over 165 years. Bringing people together for a Future with More Cheers.