Marketplace Mastery: Own the end-to-end relationship with Amazon and other marketplaces via Seller Central.
Performance Marketing: Manage the budget for Amazon Ads and off-platform performance marketing focusing on TACOS (Total Advertising Cost of Sale) and ROAS.
Conversion Optimization: Conduct rigorous A/B testing on listings images and A content to maximize the "click-to-buy" journey.
Pricing & Portfolio: Define which SKUs (e.g. flea/tick treatments vitamins hygiene products) are winners for online vs. offline and price them for maximum contribution margin.
Retention Systems: Build "Subscribe & Save" models and repeat-purchase loops to lower CAC (Customer Acquisition Cost) over time.
P&L Ownership: You arent just spending a budget; you are responsible for the bottom-line profitability of the digital channel.
Requirements
The Marketplace Expert: 46 years of hands-on experience specifically within the Amazon Seller Central ecosystem.
Sector Background: Prior experience in D2C startups FMCG giants or Consumer Healthcare is essential.
The "Un-Brand" Manager: You must prioritize data margins and conversion over "vanity metrics" like likes or followers.
Ownership Mindset: Comfortable working in a small team where you are both the strategist and the executor.
Required Skills:
The Marketplace Expert: 46 years of hands-on experience specifically within the Amazon Seller Central ecosystem. Sector Background: Prior experience in D2C startups FMCG giants or Consumer Healthcare is essential. The Un-Brand Manager: You must prioritize data margins and conversion over vanity metrics like likes or followers. Ownership Mindset: Comfortable working in a small team where you are both the strategist and the executor.
Marketplace Mastery: Own the end-to-end relationship with Amazon and other marketplaces via Seller Central.Performance Marketing: Manage the budget for Amazon Ads and off-platform performance marketing focusing on TACOS (Total Advertising Cost of Sale) and ROAS.Conversion Optimization: Conduct rigor...
Marketplace Mastery: Own the end-to-end relationship with Amazon and other marketplaces via Seller Central.
Performance Marketing: Manage the budget for Amazon Ads and off-platform performance marketing focusing on TACOS (Total Advertising Cost of Sale) and ROAS.
Conversion Optimization: Conduct rigorous A/B testing on listings images and A content to maximize the "click-to-buy" journey.
Pricing & Portfolio: Define which SKUs (e.g. flea/tick treatments vitamins hygiene products) are winners for online vs. offline and price them for maximum contribution margin.
Retention Systems: Build "Subscribe & Save" models and repeat-purchase loops to lower CAC (Customer Acquisition Cost) over time.
P&L Ownership: You arent just spending a budget; you are responsible for the bottom-line profitability of the digital channel.
Requirements
The Marketplace Expert: 46 years of hands-on experience specifically within the Amazon Seller Central ecosystem.
Sector Background: Prior experience in D2C startups FMCG giants or Consumer Healthcare is essential.
The "Un-Brand" Manager: You must prioritize data margins and conversion over "vanity metrics" like likes or followers.
Ownership Mindset: Comfortable working in a small team where you are both the strategist and the executor.
Required Skills:
The Marketplace Expert: 46 years of hands-on experience specifically within the Amazon Seller Central ecosystem. Sector Background: Prior experience in D2C startups FMCG giants or Consumer Healthcare is essential. The Un-Brand Manager: You must prioritize data margins and conversion over vanity metrics like likes or followers. Ownership Mindset: Comfortable working in a small team where you are both the strategist and the executor.
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