Manager, Social Manager (2-Month Full-Time Fixed Term)

About Global Citizen

Global Citizen is a movement of engaged citizens who are using their collective voice to end extreme poverty. On our platform Global Citizens learn about the systemic causes of extreme poverty take action on these issues and earn rewards for their actions as part of a global community committed to lasting change. Global Citizens have taken over 34.1 million actions since 2009. Today these actions in combination with high-level advocacy work have led to over $43.6 billion being distributed to our partners around the world impacting 1.29 billion lives in the fight to end extreme poverty.

Role Overview (2-Month Full-Time Fixed Term)

Global Citizen is seeking a Manager of Social Media to drive content creation and reporting for Global Citizen social media channels across multiple platforms. This role reports to the Senior Director/Head of Social on our Global Marketing Team. This person will have a mandate to help bring content to life on the platforms where our audience is: Instagram TikTok X Facebook and more.

They will be laser-focused on developing engaging shareable social media content to reach our audience across our active platforms. This person will help support the value of social to the entire organization and look at every campaign and event in the organization as an opportunity to flex their creative muscles and create best-in-class social content across our 7 active social channels.

Key Responsibilities

Content Creation Programming Weighed 40%

• Develop best-in-class platform-native social content across Instagram Facebook TikTok LinkedIn and emerging channels aligned with overarching social strategy and campaign objectives.
• Produce high-performing visually compelling content across evergreen reactive and campaign moments utilizing tools such as Canva and other creative platforms to deliver polished on-brand assets efficiently.
• Leverage AI-powered tools (e.g. generative AI for ideation copy refinement trend analysis rapid video editing caption optimization and performance insights) to accelerate content production increase relevance and enhance real-time responsiveness.
• Draft compelling platform-optimized copy tailored to audience behavior and channel best practices.
• Identify and capitalize on real-time cultural moments and trends to increase reach relevance and engagement.
• Provide live-event social coverage as part of a larger social team during major organizational moments (global campaigns activations and tentpole events).
• Own day-to-day programming and publishing cadence across platforms ensuring consistency timeliness and alignment with campaign priorities.
• Maintain a strong understanding of evolving platform algorithms and adapt content formats accordingly (Reels short-form video carousels community posts etc.).

Content Planning Weighed 30%

• Support the development and execution of content calendars across all Global Citizen channels ensuring alignment with campaign milestones advocacy priorities product launches and tentpole events.
• Collaborate cross-functionally with Audience Product Partnerships Policy and Creative to translate organizational priorities into engaging social storytelling.
• Contribute to KPI achievement across engagement audience growth acquisition views and conversion metrics.
• Support the development and execution of social deliverables tied to grants partnerships and sponsorship agreements.
• Proactively identify new platforms formats and community opportunities to expand Global Citizens reach including supporting new channel launches and experimentation initiatives.
• Contribute ideas for innovative interactive and community-driven formats that deepen audience participation and brand affinity

Content Auditing Results Reporting Weighed 30%

• Track analyze and report on social performance metrics across campaigns events and ongoing content streams.
• Develop quantitative and qualitative performance analyses to inform recap decks board reports and internal presentations.
• Conduct regular content audits to identify trends engagement patterns audience insights and optimization opportunities working closely with the head of Audience strategy.
• Translate data insights into actionable recommendations to continuously improve content performance storytelling formats and publishing cadence.
• Support a structured test-and-learn approach across formats posting times creative styles and messaging to improve results over time.

Requirements For Success

Education & Experience

• 47 years of professional experience as a social media editor content creator or in a similar digital content role.
• Proven experience developing dynamic engaging platform-native content across multiple social channels.
• Demonstrated proficiency in leveraging AI-powered tools to accelerate content creation enhance ideation optimize copy analyze performance data and improve workflow efficiency.

Attributes

• Excellent organizational skills attention to detail and the ability to manage various competing priorities
• Highly adaptable with proven ability to balance changing needs in fast-paced environments
• Experience in a global work environment where work may extend beyond standard business hours
• Creative proactive and able to spot problems and solve them
• A team player with a positive can-do attitude and sense of humor
• Commitment to Global Citizen mission of ending extreme poverty.

Preferred Qualifications

• Understanding of data tools such as Google Analytics Sprout Later and more.
• Ability to analyze data and work in data tools to create custom reports.
• Ability to leverage tools like Asana to track workflows and manage tasks
• Ability to work in Canva / Photoshop / Illustrator / InDesign to create social media content.
• Ability to present confidently to a variety of audiences and stakeholders

More Details

• Must be authorized for employment in the United States
• Global Citizen operates on a hybrid work model - 3 days (Tuesday Wednesday and Thursday) in our NYC office and 2 days (Monday & Friday) telecommuting.
• Salary Range: $75000 - $80000 Pro-Rated Annual Salary

Global Citizen is proud to be an equal opportunity employer and complies with all applicable federal state and local fair employment practices laws. Global Citizen strictly prohibits and does not tolerate discrimination against employees applicants or any other covered persons because of race religion color national origin ancestry disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy age sexual orientation military or veteran status citizenship or any other protected classification under applicable federal state or local addition Global Citizen complies with the relevant country laws governing employment nondiscrimination in all our international offices. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Required Experience:

Manager