Digital Merchandiser

Digital Merchandiser

Franklin TN

On-site

At Mars Petcare a Digital Merchandiser plays a critical role in helping to maximize the digital exposure and performance of our portfolio by ensuring flawless execution of perfect page principles best-in-class content site navigation and architecture product information and ratings & reviews. Also in scope is helping to define the future of our digital merchandising principles through test & learns as well as measuring and reporting of our digital merchandising strategy (content improvement over time ratings & reviews compliance organic search strategy test & learn implementation etc.) to our customer teams and broader organization.

What are we looking for

• Bachelors degree Business required or related field

• 2 years experience in managing brand portfolios of products online

• Have strong functional/technical understanding of eCommerce fundamentals

• Understand core business metrics and how these can be influenced through digital content and shelf principles

• Previous experience with data insights and analytics

• Ability to benchmark market best practices in search placement content & merchandising

• Good communication skills to educate & report across all key metrics

• Strong negotiator where the outcome is felt as positive from both sides

• Balanced analytical/conceptual skills to understand and then optimize page performance

• Proven project management skills attention to detail and exceptional organizational skills

• Comfortable in a fast-paced dynamic and ambiguous environment

• Experience with Salsify nice to have

What would be your key responsibilities

• Primary responsibility is perfect digital page: working with our internal content team to secure best-in-class digital assets syndicating those digital assets to our customers and driving content improvement over time to drive conversion with our brands.

• Ensure all new products transitioning items and discontinued products are live and updated on retailers websites at the respective launch/discontinuation dates.

• Drive efficiency in content syndication and ratings & reviews identifying opportunities to make our content process more simplified to improve our speed to market.

• Monitor and analyze our portfolio and competitors search & merchandising strategy around key criteria: content quality integrity availability placement & search pricing. Monitor and anticipate new digital merchandising trends and winning tactics partnering with the customer team OneInsights team and the retailer to bring them to life.

• Serve as a key contributor in our always-on optimization content process leveraging both internal and competitive insights to continually improve how our brands come to life through our retailers websites.

• Define and coordinate the execution of our Digital Merchandising strategy on retailer websites and coordinate search principles and tools including design and execution of cross-sell / upsell activities.

• Work with key stakeholders to define and implement test and learn improvement strategies and opportunities. Define and continuously measure KPIs to assess retailer digital content and shelf strategies and execution capabilities.

• Opportunity to also expand responsibilities to include fundamental sales and category analytics to expand breadth of business acumen and applied insights

What can you expect from Mars

• Opportunity to bring your pet to work.

• Commitment to create a safe healthy and sustainable world for our partners and the communities in which we operate.

• Commitment to make A Better World For Pets a world where theyre healthy happy and welcome

• Commitment to our consumers and focus on positively impacting the planet and the population.

This role has regular in-office collaboration expected. Flexibility is a key enablerempowering associates to make choices that support both business outcomes and personal needs including occasional remote work.

Mars does not sponsor visas for this role.

This position is not eligible for relocation benefits.

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