SEO Manager- NY City

New York City, NY - USA

Yearly Salary: $ 95000 - 105000

Posted on: 11 hours ago

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

AKC is seeking a hands-on self-starter who is passionate about SEO and content marketing. The SEO Manager will provide the strategy technical expertise and execution required to deliver strong search engine rankings for AKCs digital properties. The goal is to increase qualified search engine traffic achieve visibility and referral traffic through LLMs and lead generation. The ideal candidate will have a solid foundation in on-page SEO experience in gathering information prioritizing initiatives collaborating with cross-functional departments and achieving results. Bonus points for a passion for all things dog.

* This is a Hybrid opportunity that requires onsite days in our New York City office*

Primary Job Duties include

Day-to-day execution of organic search engine optimization including overall strategy keyword research competitive analyses link building penalty audits and content optimization.

Manage most aspects of SEO projects including kickoff requirements analysis UAT and launch.

Work closely and partner with internal and external teams including content ecommerce digital product web development marketing UX/UI.

Perform ongoing keyword research and competitive analysis.

Understand recommend and implement technical SEO audits and changes.

Provide on-page optimization recommendations for metadata headings internal links and URLs.

Implement SEO optimization changes in content management systems (CMS).

Implement necessary features and changes to continue winning at SEO as search engine algorithms evolve.

Recommend additions to the content production calendar by contributing data-driven suggestions for topics/keywords and supporting the content team on SEO.

Devise and execute methods to track report analyze and improve SEO performance.

Collaborate with in-house marketing teams on marketing priorities as they relate to SEO.

Present and communicate SEO strategies and projects to internal stakeholders.

Serve as the key SEO expert/advocate for the enterprise.

Keep up-to-date with all the latest SEO best practices strategies and algorithm changes.

Requires Skills Specialized Knowledge and Competency Requirements

Strong knowledge of SEO tools such as Moz SEMRush Ahrefs and with the ability to interpret the output of those tools and convey business insights and recommendations to the enterprise.
Expert with Google Analytics Google Search Console and/or similar web analytics platforms and going beyond mere KPI reporting to interpret trends and recommend courses of action.
Strong written and verbal communication skills particularly when translating technical SEO concepts results or insights to non-technical colleagues across the enterprise.
Experience with SEM/paid search (Google AdWords Bing Ads etc).
Experience with optimizing YouTube videos
Experience with creating an organic Reddit strategy
Experience with and/or understanding of code (e.g. HTML CSS JavaScript).
Experience with search algorithms and their impact on rankings.
Experience driving rankings and traffic growth on highly competitive keywords.

The salary for this position in New York City is $95000-$105000/year; however salary offered may vary depending on skills

Required Experience:

Manager