Marketing Director

Los Angeles, CA - USA

Monthly Salary: Not Disclosed

Posted on: 18 hours ago

Vacancies: 1 Vacancy

Job Summary

Title: Marketing Director
Compensation: Starting at $100k/yr
Schedule: Monday Friday 9:00 am 5:30 pm
Location: Los Angeles CA

The Director of Marketing is responsible for developing leading and executing marketing and outreach strategies that promote the community and support optimal occupancy. This leadership role oversees all internal and external marketing efforts including outreach event planning public relations lead management and referral relationships. The Director of Marketing serves as a key liaison between the community prospective residents families referral sources and the broader community ensuring the organizations mission services and values are communicated effectively and compassionately.

What You Will Do:

Develop implement and lead a comprehensive marketing and outreach strategy to achieve and sustain full occupancy.
Advertising and networking with churches and religious communities
Plan coordinate and oversee internal and external marketing events including open houses seminars and community networking activities.
Serve as the primary point of contact for prospective residents and families; conduct tours manage follow-up and support the admissions process.
Oversee lead tracking reporting and follow-up processes using CRM or database systems to ensure timely and professional engagement.
Build manage and maintain strong relationships with hospitals senior centers discharge planners case managers and other referral sources.
Collaborate with department heads to ensure seamless move-ins and a welcoming onboarding experience for new residents.
Direct the development production and distribution of all marketing materials including brochures newsletters digital content and advertising campaigns.
Represent the community at networking events health fairs and public forums to enhance brand visibility and reputation.
Analyze market trends census data and demographics to identify opportunities and adjust marketing strategies as needed.
Ensure brand consistency across all marketing channels messaging and materials.
Assist in the development management and monitoring of the marketing budget.
Participate in weekly census and leadership meetings providing updates on leads outreach efforts and marketing performance.
Address inquiries and concerns from families and prospects with professionalism empathy and discretion.

What You Will Need to Succeed:

Strong knowledge of senior living services including assisted living and memory care.
Proven leadership relationship-building and strategic marketing skills.
Excellent interpersonal written and verbal communication abilities.
Proficiency with marketing platforms social media CRM systems and basic graphic design tools.
Collaborative leadership style with the ability to work effectively across departments.
Bachelors degree in Marketing Communications Business Administration or a related field (preferred).
Minimum of two (2) years of experience in marketing sales or outreach within senior living healthcare or hospitality.
Valid drivers license and reliable transportation for community outreach activities.

What Nazareth House Los Angeles Offers You:

Comprehensive health dental and vision coverage
401(k)/403B retirement plan
Company paid Life Insurance coverage
Generous Paid Time Off
Paid Sick Leave
6 paid Holidays
Paid Leave (Jury Duty Bereavement leave etc.)
Opportunities for career growth and professional development within a supportive workplace.
Meaningful work that makes a positive difference in the lives of both residents and staff.
A compassionate and inclusive work environment that fosters teamwork and collaboration.

Compensation: Starting rate of $100k/yr

Compensation will be determined by a number of factors including educational background and experience.

About Nazareth House:

At Nazareth House our commitment goes beyond physical space. Established in 1951 by the Sisters of Nazareth both the sisters and our staff share a dedicated commitment to providing a safe and loving atmosphere where seniors are encouraged to maintain their independence. Our community offers a variety of care levels tailored to residents changing needs. We take pride in providing diverse living options from independent living to residential care and a dedicated Care Center for evolving needs.

For more information about the company please visit our website: note: We are not accepting phone inquiries regarding the status of applications. Only qualified candidates will be contacted. Additionally we are not working with agencies or third-party recruiters at this time. Thank you for your understanding.

Nazareth House Los Angeles provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Nazareth House Los Angeles complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
Employment is at-will

Required Experience:

Director

Title: Marketing DirectorCompensation: Starting at $100k/yrSchedule: Monday Friday 9:00 am 5:30 pmLocation: Los Angeles CAThe Director of Marketing is responsible for developing leading and executing marketing and outreach strategies that promote the community and support optimal occupancy. This l...

Develop implement and lead a comprehensive marketing and outreach strategy to achieve and sustain full occupancy.
Advertising and networking with churches and religious communities
Plan coordinate and oversee internal and external marketing events including open houses seminars and community networking activities.
Serve as the primary point of contact for prospective residents and families; conduct tours manage follow-up and support the admissions process.
Oversee lead tracking reporting and follow-up processes using CRM or database systems to ensure timely and professional engagement.
Build manage and maintain strong relationships with hospitals senior centers discharge planners case managers and other referral sources.
Collaborate with department heads to ensure seamless move-ins and a welcoming onboarding experience for new residents.
Direct the development production and distribution of all marketing materials including brochures newsletters digital content and advertising campaigns.
Represent the community at networking events health fairs and public forums to enhance brand visibility and reputation.
Analyze market trends census data and demographics to identify opportunities and adjust marketing strategies as needed.
Ensure brand consistency across all marketing channels messaging and materials.
Assist in the development management and monitoring of the marketing budget.
Participate in weekly census and leadership meetings providing updates on leads outreach efforts and marketing performance.
Address inquiries and concerns from families and prospects with professionalism empathy and discretion.

What You Will Need to Succeed:

Strong knowledge of senior living services including assisted living and memory care.
Proven leadership relationship-building and strategic marketing skills.
Excellent interpersonal written and verbal communication abilities.
Proficiency with marketing platforms social media CRM systems and basic graphic design tools.
Collaborative leadership style with the ability to work effectively across departments.
Bachelors degree in Marketing Communications Business Administration or a related field (preferred).
Minimum of two (2) years of experience in marketing sales or outreach within senior living healthcare or hospitality.
Valid drivers license and reliable transportation for community outreach activities.

What Nazareth House Los Angeles Offers You:

Comprehensive health dental and vision coverage
401(k)/403B retirement plan
Company paid Life Insurance coverage
Generous Paid Time Off
Paid Sick Leave
6 paid Holidays
Paid Leave (Jury Duty Bereavement leave etc.)
Opportunities for career growth and professional development within a supportive workplace.
Meaningful work that makes a positive difference in the lives of both residents and staff.
A compassionate and inclusive work environment that fosters teamwork and collaboration.