CRM Specialist

About Us

David Yurman is a celebrated American jewelry company founded in New York by David Yurman a sculptor and his wife Sybil a painter and ceramicist. When the artists began collaborating their goal was simply to make beautiful objects to wear. Led today by their son Evan David Yurman creates timeless yet contemporary collections for women and men defined by inspiration innovation consummate craftsmanship and cable the brands artistic signature. David Yurman collections are available at 50 retail stores throughout the United States Canada Hong Kong and France and at over 300 locations worldwide through their exclusive authorized fine jewelry and timepiece network of retailers.

Our Values

At David Yurman creativity innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown New York City artistic passion informs each and every jewelry design. The Yurman familys guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance.

Job Description

CRM Specialist

Overview

As a CRM Specialist you will play a key role in cultivating meaningful client relationships that reflect David Yurmans standard of excellence. Youll support the strategy and execution of CRM initiatives that drive retention personalization and loyalty among our most valued clientele.

This role blends analytical thinking with creative execution perfect for someone who is detail-oriented digitally savvy and passionate about luxury client experience.

Essential Duties & Responsibilities:

• CRM Campaign Execution
  • Support the creation and deployment of targeted CRM campaigns (email direct mail event invitations).
  • Maintain and segment client databases to ensure accurate up-to-date and compliant data.
  • Coordinate CRM campaign assets approvals and timelines in collaboration with marketing retail and merchandising teams.
  • Lead CRM data needs operational set up and integrations to enrich customer data.
• Client Insights & Reporting
  • Track and analyze CRM performance metrics (Segmentation performance CLTV Retention and reactivation rates data capture rates open rate CTR engagement conversion).
  • Prepare weekly and monthly CRM dashboards highlighting key trends and actionable insights.
  • Identify high-value clients and opportunities for re-engagement or upselling.
  • Build GTM plans that support omni channel efforts; partner with Email retail and Clienteling teams to ensure plans are executable
  • Implement and own process for CRM marketing activations and reporting of our campaigns related to Email Clienteling and service outreach
  • Lead CRM operations to stand up gifting program; work closely with merchandising operations and logistics to enable product flow from vendor to warehouse to store to client.
• Clienteling & Retail Support
  • Partner with retail teams to drive personalized outreach and clienteling activities.
  • Support client data capture and quality standards across boutiques.
  • Provide CRM system training and support for store associates as needed.
• Loyalty & Retention Programs
  • Assist in managing client loyalty programs ensuring seamless onboarding and consistent client communication.
  • Coordinate gifting client appreciation moments and exclusive event communications.

Essential Qualifications:

• Bachelors degree in Marketing Communications Business or related field.
• 13 years of experience in CRM marketing operations or client development (luxury retail or fashion industry experience strongly preferred).
• Strong understanding of CRM tools (Salesforce Microsoft Dynamics or similar platforms).
• Data-driven mindset with proficiency in Excel Google Sheets and analytics dashboards.
• Exceptional organizational skills attention to detail and a passion for client experience.
• Excellent communication skills both written and verbal with a refined brand tone.

You Are

• Passionate about luxury craftsmanship and exceptional service.
• Curious proactive and eager to bring new ideas to elevate the client journey.
• Comfortable balancing multiple priorities in a fast-paced high-touch environment.
• A natural collaborator with a sharp eye for both numbers and nuance.

Education

Bachelors degree in a related field preferred (Advertising Marketing)

Location

New York NY (TriBeca Monday-Friday)

Estimated Base Salary: $

Base pay is one component of David Yurmans total compensation package which may also include the following for eligible employees: access to healthcare benefits 401(k) plan bonus employee discounts Summer Fridays (corporate roles) generous paid time off sick time and more.

Diversity Equity & Inclusion at David Yurman

As a company founded by artists David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community and we cherish the diversity of our employees backgrounds and perspectives. We will always advocate for equity and inclusion for all.

David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individuals age race creed color religion national origin sex (including pregnancy sexual orientation gender).