Senior Manager, Customer CRM- Allergan Aesthetics- Irvine, CA
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Job Location:
Irvine, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
6 hours ago
Vacancies:
1 Vacancy
Job Summary
THE ROLE:
Were looking for a Senior Manager Customer CRM to play a critical role in customer marketing by leading HCP email strategy and development. This role sits at the intersection of brand marketing data and customer experience and will be responsible for shaping lifecycle marketing programs that drive meaningful engagement and business impact.
The ideal candidate brings deep expertise in email marketing strategy a strong analytical mindset and the ability to influence cross-functional stakeholders. This individual will act as the email channel authority guiding brand teams and ensuring best-in-class execution across campaigns.
IN THIS ROLE YOU WILL:
- Own the email channel strategy for HCP leading the development and execution of data-driven lifecycle marketing programs aligned to brand and business objectives.
- Manage a team of marketers and creative agency for asset development and execution
- Serve as a strategic partner to brand marketing teams translating business goals into integrated email strategies and customer journey plans.
- Leverage analytics and performance insights to shape content strategy optimize engagement and drive continuous improvement across the HCP lifecycle.
- Define audience strategy and segmentation approaches ensuring precise targeting and alignment with broader omnichannel initiatives.
- Establish and champion email marketing best practices including segmentation personalization testing frameworks deliverability and channel optimization.
Qualifications :
YOU BRING:
- 7 years of experience in marketing with a strong focus on email or CRM marketing.
- Experience within the pharmaceutical healthcare or other highly regulated industry preferred.
- Strong analytical skills with experience using data for decision-making
- Experience managing others and/or an advertising agency
- Excellent communication project management and organizational skills.
- SalesForce Marketing Cloud (SFMC) experience a plus
- Bachelors degree required
Additional Information :
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
No
Employment Type :
Full-time
Key Skills
About Company
AbbVie is a global biopharmaceutical company focused on creating medicines and solutions that put impact first for patients, communities, and our world. We aim to address complex health issues and enhance people's lives through our core therapeutic areas: immunology, oncology, neuro ... View more
