Brand Manager Oncology (fmd)

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology Rare Disease and Neuroscience. Supported by nearly 100 years of development experience with global hubs in the U.S. France and the U.K we tackle areas of high unmet medical need through research and innovation.

Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration excellence and impact. At Ipsen every individual is empowered to be their true selves grow and thrive alongside the companys success. Join us on our journey towards sustainable growth creating real impact on patients and society!

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To support our Oncology Team in Switzerland we are looking for support as:

Brand Manager Oncology (f/m/d)

Tasks and repsonsibilities:

• Leads the development and execution of the local commercial action plan based on the local brand plan to position the assigned products in line with the Brand Team strategy

• Leads the localization of the commercial part of the global Brand Plan(s) and its adaptation to local needs and regulations

• Responsible for the localization of global projects in alignment with strategic objectives

• Drives the cross-functional execution of the local commercial action and stakeholder engagement plan.

• Leads local commercial projects in incorporating an omnichannel-engagement-approach for various projects

• Proactively develops and executes marketing projects with agencies from concept to implementation.

• Actively contributes to market insight generation. Monitors market trends research consumer markets and competitors activities

• Collaborates effectively to ensure optimal interactions aimed to support product portfolio strategy

• Close collaboration with sales force and responsible for product-related marketing training

• Manages necessary internal/external networks consultants and agency partners

• Develops external expert engagement strategy and plan in collaboration with sales lead and commercial lead oncology

• Manages monthly budget of tactical planning and budget reconciliation.

• Manages the Promotional Materials Review process from development through approval.

• Participation at national and international congresses. Leads product specific part of national and regional Ipsen meetings

Qualification required:

• Bachelor or Masters in Marketing Life Science or Business Administration

• Minimum 2-3 years of relevant professional marketing experience in pharmaceutical industry or biotechnology companies ideally in Oncology

• Experience with omnichannel activities and trends

• Strong communicator and like to set a good example as a motivator and team player

• Innovative goal-oriented personality with a high level of self-motivation

• Problem solving & solution oriented

• Excellent verbal written and interpersonal communication skills

• Demonstrated ability to identify and understand market trends

• Solid understanding of the Swiss healthcare environment as well as excellent project management skills

• Fluent in German and English French is an advantage

Our offer

• Innovative portfolio

• A meaningful job with real added value for society and patients

• Personal development and the opportunity to actively contribute to the companys success

• A pleasant and personal working atmosphere

• Communication at all levels and an open corporate culture

• Hybrid working and flexible working hours