Associate Category Manager (CRAFTSMAN)

Associate Category Manager - Craftsman

Hybrid in Towson MD

Come build your career.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World. Sound like you Join our top-notch team of approximately 48000 diverse and high-performing professionals globally who are making their mark on some of the worlds most beloved brands including DEWALT BLACKDECKER CRAFTSMAN STANLEY CUB CADET and HUSTLER.

As an Associate Category Manager youll be part of our team working as a hybrid Management is responsible for planning executing and analyzing all go-to-market activities for a specific product category and brand through the lifecycle of a product underpinned by a continuous focus on innovation.

They develop and implement brand and category strategies underpinned by lifecycle management conduct regular market analysis and manage the marketing budget allocation. It is important for them to understand their companys overall business strategy and align their category strategy with the companys goals.

They also ensure correct brand and channel positioning with a clear and consistent brand message and drive commercial resource allocations.

Overall Category Management drives continuous improvement in processes and this role youll be the category expert within brand & category to deliver strategies that align to the category Strategy Ensuring Implementation Across the Full Product Lifecycle.

This role is focused on the new Craftsman Lifestyle/Recreation vertical that has been created to reach DIYers beyond where they are DIYing. It complements the Home Garage and Outdoor as a fourth vertical. Youll get to:

• Assist in defining establishing and managing the Craftsman Lifestyle Product Portfolio which includes Fans Speakers Lighting.
• Responsible for driving margin growth portfolio optimization and strategy through best-in-class analytics insights and reporting.
• Guide market pricing and margin expectations for all new and existing SKUs in the Craftsman Lifestyle Portfolio.
• Support budget process with tracking and providing inputs for budget allocation decisions made by more senior team members.
• Build category financial P&L forecast on a bi-annual basis to analyze core and NPD product assortment and margin mix for a 3-year horizon
• Understand the competitive product assortment trends in the industry & commercial environment and translate gaps into opportunities for growth
• Analyze and define our product range by brand and retail channel
• Partner with pricing team to establish market-based pricing for NPD and Core SKUs annually and quantify financial impact of any proposed pricing changes at the portfolio and customer account level
• Provide strategic counsel to cross-functional partners in regard to category strategy pricing product assortment margin and growth expectations and product launch plans

The Person:

You love to learn and grow and be acknowledged for your valuable contributions. Youre not intimidated by innovation. Wouldnt it be great if you could do your job and do a world of good In fact you embrace it. You also have:

• Bachelors Degree is required
• 3 years of experience in a sophisticated environment in brand marketing finance or sales role.
• 2 years of Channel Marketing Revenue Growth Management Analytics or equivalent success.
• Excellent English communication; Will be expected to collaborate with and influence teams cross-functionally on a regular cadence.
• Strong analytical quantitative and financial modeling skills including the ability to effectively utilize data from multiple sources to drive decisions.
• Proven track record of driving initiatives from strategy to execution. Gets Things Done.
• Well-developed business acumen including the ability to formulate pricing strategies that enhance brand value for customers and consumers and achieve companys top and bottom-line growth targets
• Track record of success in driving growth and profitability of a business based on insights from consumer research and competitive/industry intelligence.
• Ability to understand and address complex business issues and multi-functional operating strategies efficiently.
• Category managers need to be adept at working with digital marketing and sales channels to maximize product visibility and drive sales.

The Details:

Youll receive a competitive salary and a great benefits plan including:

• Medical dental life vision disability 401(k) Employee Stock Purchase Plan paid time off and tuition reimbursement in addition to programs & benefits in support of your well-being.
• Discounts on Stanley Black & Decker tools and other partner programs.

And More:

We want our company to be a place youll want to be and stay. Being part of our team means youll get to:

• Grow: Be part of our global company with 20 brands to grow and develop your skills along multiple career paths.
• Learn: Have access to a wealth of learning resources including our digital learning portal.
• Belong: Experience an awesome place to work where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
• Give Back: Help us continue to make positive changes locally and globally through volunteerism giving back and sustainable business practices.

Whats more youll get that pride that comes from empowering makers doers protectors and everyday heroes all over the world. Were more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. Were visionaries and innovators. As successful as weve been in the past we have so much further to go. Thats where you come in. Join us!

#LI-JA1

#LI-Hybrid

The base pay range for this position in Maryland is $ per year. Pay is based on market location and may vary depending on job-related knowledge skills and experience. A sign-on payment may be provided as part of the compensation package in addition to a full range of medical financial and/or other benefits dependent on the position offered. Applicants should apply via Stanley Black and Deckers internal or external careers site.

We Dont Just Build The World We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative tech-driven and highly collaborative team environment supported by over 58000 professionals in 60 countries across the globe. Here youll get the unique chance to impact some of the worlds most iconic brands including STANLEY TOOLS DEWALT CRAFTSMAN MAC TOOLS and Black Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are

Were the Worlds largest tool company. Were industry visionaries. Were solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art smart factory products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843 but that hasnt stopped us from evolving into a vibrant diverse global growth company.

Benefits & Perks

Youll get a competitive salary and a comprehensive benefits plan that includes medical dental life vision wellness program disability retirement benefits Employee Stock Purchase Plan Paid Time Off including paid vacation holidays & personal days and tuition reimbursement. And of course discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.

What Youll Also Get

Career Opportunity: Career paths arent linear here. Being part of our global company with 60 brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development:
Our lifelong learning philosophy means youll have access to a wealth of state-of-the-art learning resources including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because thats how the best work gets done. Youll find we like to have fun here too.

Purpose-Driven Company:
Youll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism giving back and sustainable business practices.

EEO Statement:
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race color religion age sex sexual orientation gender identity national origin disability veterans status or any other protected characteristic.

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