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Job Summary
The Sr. Enablement Specialist sits within our Small Business Marketing team and will work cross-departmentally on project work. The Sr. Enablement Specialist executes upon strategic plans to expand and enhance business opportunities while driving sales and marketing campaigns. This individual will be responsible for three core areas: sales enablement and engagement driving partner/ internal programs and campaign management and executing on ROI performance metrics.
What you will do:
Drive Program and Project performance
Be a subject matter expert on the solutions programs go-to-market strategies and enablement needs
Collaborate with partner resources sales leaders PPM other Marketing teams and ITS SB to identify create and drive campaign and program awareness and execute on ROI performance metrics
Effectively build a relationship strategy and maintain strong long-term business relationships with sellers and sales leadership
Assist sellers in broadening their product expertise and sales opportunities when applicable
Campaign management through Salesforce and other platforms
Analyze and provide feedback on campaigns processes and other demand generation efforts
Manage reporting and provide consistent updates to stakeholders
Responsible for timely and accurate updating of all required systems and programs necessary for sales operations including Salesforce and others as appropriate to ensure data is well maintained and documented
Define and optimize key performance metrics and prepare relevant dashboards to share results across the team and report findings
Create support and/or maintain SB marketing sales and customer efforts including SharePoint marketing campaigns and activities event materials etc.
Understand the competitive landscape in assigned segment and/or region and how market conditions can impact CDW and the segment
Develop proposals programs and campaigns that support segment level priorities and initiatives.
Assist in creating customer-facing and coworker-facing messaging and promotions that directly align with the specific customer targets
Support business reviews with partners/PPM Marketing sales leadership and ITS
Travel as needed
What we expect of you:
Minimum Basic
Bachelors Degree 5 years marketing or PPM experience or
6 years experience in /marketing or project management OR
4 years CDW PPM or Marketing experience 2 years experience in sales/marketing
Project management experience
Ability to understand and interact with senior-level management
Excellent verbal and written communication skills with the ability to effectively interact with all stakeholders
Demonstrated ability to manage multiple priorities/projects meet deadlines and facilitate change
Preferred
Campaign management experience
Comfort in building and presenting training curriculums
Proven success managing integrated marketing campaigns that drive measurable outcomes.
Strong relationship-building skills
Salesforce and experience preferred
Established track record of effective delivery of successful project outcomes
Proficient in Microsoft Office applications
Understanding of SEO paid media and performance marketing fundamentals.
We make technology work so people can do great things.
CDW is a leading multi-brand provider of information technology solutions to business government education and healthcare customers in the United States the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together we unite. Together we win. Together we thrive.
CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race color religion sex sexual orientation gender identity national origin disability status protected veteran status or any other basis prohibited by state and local law.
CDW is committed to fostering an equitable transparent and respectful hiring process for all applicants. During our application process CDWs goal is to get to know you as an applicant and understand your experience strengths skills and qualifications. While AI can help you present yourself more clearly and effectively the essence of your application should be authentically yours. To learn more please review CDWs AI Applicant Notice.
Required Experience:
Senior IC
CDW UK is a leading IT company which brings together the right technology & expertise to solve your most complex organisational challenges. Our consulting, cloud & integrated technology solutions, and managed services help you drive & manage innovation.