SEO & Content Strategy Manager

Cambridge, MA - USA

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Posting Description

SEO & CONTENT STRATEGY MANAGER Open Learning to lead organic growth and content development across our digital ecosystem. This role addresses a critical gap in organic visibility and discoverability and is responsible for working collaboratively with on-campus stakeholders to build a scalable future-ready SEO and content engine that supports long-term demand credibility and brand recognition in higher education and professional learning. This role will develop the strategy and support execution through content briefs for a distributed team of creators and contribute directly through writing editing and optimization. Will develop and execute a comprehensive content-led SEO strategy in collaboration with the Director of Marketing and in-person engagement with cross-functional partners to increase visibility and qualified organic traffic across MIT Open Learning properties; integrate traditional SEO best practices with emerging Generative Engine Optimization (GEO) and AI-driven search factors in a practical and accessible way; and conduct keyword research search intent analysis content gap assessments and competitive benchmarking using tools such as Google Search Console Ahrefs and SEMrush.

Full job description here:

Job Requirements

REQUIRED: Bachelors degree in communications marketing journalism digital media or a related field; and a minimum of seven years of relevant experience in SEO content strategy or digital communications.

The SEO & Content Strategy Manager is required to work in person on campus in Cambridge Massachusetts two to three days per week. The in-person requirement is determined by the Vice Provost Open Learning and is subject to change based on the needs of Open Learning and MIT.

2/10/2026

Required Experience:

Manager

Posting DescriptionSEO & CONTENT STRATEGY MANAGER Open Learning to lead organic growth and content development across our digital ecosystem. This role addresses a critical gap in organic visibility and discoverability and is responsible for working collaboratively with on-campus stakeholders to buil...