Chief Marketing Officer
Share
Job Location:
Bloomington, IN - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Position Overview
Turner Mining Group is seeking a dynamic and results-driven Chief Marketing Officer (CMO) to lead the companys marketing branding and growth strategy. Based in our Bloomington Indiana headquarters the CMO will be a key member of the executive leadership team and will play a critical role in strengthening Turner Mining Groups market presence supporting business development efforts and positioning the company for continued growth in the contract mining and heavy civil industries.
This role requires a balance of strategic vision and hands-on execution with a strong understanding of industrial mining or construction-related markets.
Key Responsibilities
CREATIVE LEADERSHIP
Lead all creative content development across digital social video web and emerging platforms for multiple growing brands as a leader this is your canvas to build something from the ground upDevelop and execute distinctive brand voices and creative strategies for each company while maintaining flexibility to shift tone style and approach based on audience and platform
Own the full creative process from concept to execution: write compelling copy direct video production design social campaigns and explore new creative formats that havent been tried yet
Build and lead creative initiatives with the freedom to test fail learn and scale what works youll have real autonomy to shape how these brands show up in the world
STRATEGIC MARKETING
Architect and implement comprehensive funnel marketing strategies from scratch youll be building the roadmap for success not following common practices
Develop data-driven KPIs and measurement frameworks to track performance across all stages of the customer journey turning creative efforts into measurable business impact
Transform marketing from reactive to strategic: identify growth opportunities develop go-to-market strategies and position multiple brands for scalable success
Own marketing strategy across the full spectrum: brand positioning audience development demand generation and customer retention
GROWTH & IMPACT
Work directly with executive leadership to align creative vision with business objectives across a portfolio of growing companies
Opportunity to make your mark: influence brand direction drive measurable growth and build a marketing engine that supports ambitious expansion plans
Shape the marketing function as it scales: define what good looks like establish best practices and build a foundation for future team growth
This isnt a maintain-the-status-quo role youll be creating systems processes and strategies that dont currently exist
Qualifications
Bachelors degree in Marketing Business Communications or a related field (MBA preferred)
10 years of progressive marketing experience with significant leadership experience at the director or executive level
Experience in mining construction heavy civil industrial services or B2B services strongly preferred
Proven track record of building and scaling brand awareness and marketing programs in growth-oriented organizations
Strong understanding of digital marketing branding and content strategy
Ability to collaborate effectively with executive leadership and operational teams
Strong analytical communication and leadership skills
Experience supporting business development and proposal efforts is a plus
Required Experience:
Chief
Key Skills
About Company
Turner Mining Group – Haul Truck Driver Do you love mining? Do you think differently? Are you ready to define the future of this industry? We’ve been waiting for you! Turner Mining Group is committed to changing the way mining companies do business. We develop our people. We partner w ... View more
