Director Philanthropy Marketing (Full Time)

Minimum Job Requirements

• Bachelors Degree or equivalent experience in broad-based fundraising/development donor communications direct mail marketing social media etc.
• 4-7 years of marketing communications or journalism experience
• 3-5 years of managing teams of 2 or more

Knowledge Skills and Abilities

• Bilingual in Spanish preferred.
• Management experience working and communicating with multiple audiences.
• Able to work evenings and weekends.
• Able to travel.
• Proficient in Microsoft Word Excel PowerPoint and Access.
• Ability and creativity in all integrated communications.
• Strong verbal and written skills.
• Self-starter ability to multi task excellent interpersonal skills and customer service with a high level of professionalism.
• Team building skills.
• Knowledge of social networking communities internet and web-research savvy.
• A record of success in the areas of communications and media relations.
• Excellent communication skills.
• Excellent writing proof reading skills and public speaking.
  

Job Summary

Leads the Foundation strategic Marketing planning process collaborates with Nicklaus Childrens Health System Corporate Marketing & Communications team and key stakeholders and is responsible for the fundraising and communication plan. Orchestrates campaigns across various channels and ensures alignment with the Foundations goals and the broader Health Systems priorities and brand standards. Accountable for the Marketing plan execution reporting and monitoring with careful budget and trend oversight to enhance donor engagement and contributions. Pivotal in crafting and implementing detailed marketing strategies overseeing digital and social media efforts and ensuring brand consistency across all platforms. Ensures that strategies are brought to life driving donor engagement and cultivating relationships through practical and targeted marketing actions.

Job Specific Duties

• Develop and manage the Foundations brand and creative direction across all fundraising programs ensuring consistent voice visual identity and standards. Programs include Annual Giving Major Gifts Childrens Miracle Network Gift Planning Corporate Grants/Foundations and Special Events.
• Lead integrated marketing and communication plans for campaigns and special projects from content strategy through execution to support donor acquisition stewardship and retention.
• Manage multi-channel campaign production (digital print paid PR email/web) ensuring projects are delivered on time and aligned with campaign goals and health system priorities.
• Oversee donor-facing communications and storytelling including patient and donor stories videos speeches website content and press materials ensuring quality and brand guideline compliance.
• Coordinate PR and media outreach efforts in partnership with the health system marketing team and external agency partners/vendors to elevate visibility of Foundation priorities.
• Facilitate the brand approval of Foundation event themes and marketing materials ensuring consistency with the health systems visual and brand guidelines.
• Collaborate with internal and external stakeholders to ensure consistent and impactful messaging across all channels.
• Monitor marketing trends and adapt strategies to maximize outreach and engagement.
• Track and report on performance metrics for marketing and engagement efforts; use insights and trend monitoring to optimize results and improve conversion from followers to donors.
• Write and direct the development of content for press releases news articles speech writing videos patient and donor stories and other donor communications.