JOB DESCRIPTION:
JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES
- Achieve brand MS% Sales and Division Margins to build enduring and profitable brands for Abbott
- Responsible for building portfolio by identifying launching and managing brands in identified therapeutic segments
- Shape therapy area with an ability to manage the brands through its life cycle. Evaluation of options in Life Cycle management & follow through in terms of Initiatives of Life cycle management
- Responsible for managing strategic initiatives in listed therapeutic segments and meeting key opinion leaders to understand the dynamics and the latest happenings in the therapy area
- Formulation and execution of customer centric and insight driven marketing strategy: - Deliver innovative promotional mix on differentiated platform to enhance customer experience - - Developing Communication strategy for the customers: doctors consumers distributors retailers Field Force
- Bring in Innovation and evaluate to implement digital initiatives for the brand / portfolio
- Close coordination with Medical for Medico-Marketing as well as clinical areas related to the brand/portfolio
- Strong analytical skills as well as strong financial business understanding to deal with managing top line as well as division margin of the portfolio
- Strong execution drive Build strong connects with field force and ensures quality delivery of planned activities.
- Develop and ensure implementation Brand Plans post approval from all key stakeholders
- Drive global regional interaction and other cross functional teams where applicable
- Ability to work with other members in the team with sharing and openness to ideas. Also working cross functionally with Sales team Medical Training Finance NPI CommEx BHR Regulatory and other departments
Education Qualification:
- Science graduate MBA Marketing from Good Institute in General Management
The base pay for this position is
N/A
In specific locations the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
EPD Established Pharma
LOCATION:
India > Mumbai : BKC Building
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes 15 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Required Experience:
Manager
JOB DESCRIPTION:JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES Achieve brand MS% Sales and Division Margins to build enduring and profitable brands for AbbottResponsible for building portfolio by identifying launching and managing brands in identified therapeutic segmentsShape therapy area with a...
JOB DESCRIPTION:
JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES
- Achieve brand MS% Sales and Division Margins to build enduring and profitable brands for Abbott
- Responsible for building portfolio by identifying launching and managing brands in identified therapeutic segments
- Shape therapy area with an ability to manage the brands through its life cycle. Evaluation of options in Life Cycle management & follow through in terms of Initiatives of Life cycle management
- Responsible for managing strategic initiatives in listed therapeutic segments and meeting key opinion leaders to understand the dynamics and the latest happenings in the therapy area
- Formulation and execution of customer centric and insight driven marketing strategy: - Deliver innovative promotional mix on differentiated platform to enhance customer experience - - Developing Communication strategy for the customers: doctors consumers distributors retailers Field Force
- Bring in Innovation and evaluate to implement digital initiatives for the brand / portfolio
- Close coordination with Medical for Medico-Marketing as well as clinical areas related to the brand/portfolio
- Strong analytical skills as well as strong financial business understanding to deal with managing top line as well as division margin of the portfolio
- Strong execution drive Build strong connects with field force and ensures quality delivery of planned activities.
- Develop and ensure implementation Brand Plans post approval from all key stakeholders
- Drive global regional interaction and other cross functional teams where applicable
- Ability to work with other members in the team with sharing and openness to ideas. Also working cross functionally with Sales team Medical Training Finance NPI CommEx BHR Regulatory and other departments
Education Qualification:
- Science graduate MBA Marketing from Good Institute in General Management
The base pay for this position is
N/A
In specific locations the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
EPD Established Pharma
LOCATION:
India > Mumbai : BKC Building
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes 15 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Required Experience:
Manager
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