Senior Analyst, Experience & Activation (Performance Specialist)

We are Assembly and were not like the rest. Were the modern alternative agency bringing together industry-leading data talent and tech toFind the Change That Fuels Growthfor the best brands on the planet including Lenovo Lane Crawford Marina Bay Sands Fossil and more. Our diverse global community of over 1600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide enabling brands to engage and move consumers anywhere. We use STAGE Assemblys proprietary privacy-centric data solutions platform to surface powerful insights that transform into actionable brand opportunities. Were at the cutting edge of new media technology and platforms embedded in the lives of todays consumers and were tapped into how culture and communities need change. We do this while staying steadfast in our commitment toLeave the World Better Than We Found Itthrough measurable social and environmental impact work.

Assembly was named The Drums APAC Media Agency of the Year in 2021

WHO WERE LOOKING FOR

The Senior Analyst Experience & Activation (Performance Marketing Specialist) will work closely with the line manager and accounts director to support in servicing our client. The digital analyst will run end-to-end paid search campaigns and gain exposure to unique platforms such as Naver.

WHATYOULLBEDOINGONANYGIVENDAY

ExecutionSupport&QA

• LocalizeandproofreadKoreansearchkeywordsadcopiesandextensionstoensureaccuracybrandalignmentandcompliancewithplatformpolicies.
• Buildandexecuteend-to-endNaverSearchandBrandSearchcampaignsensuringcorrecttaxonomytrackingsetupandcampaignstructure.
• SupportincampaignsetupacrossGoogleAdsandNaverapplyingfinalizedtaxonomynamingconventionsandstructure.
• Double-checkCIDstrackingtagsadextensionsandaudiencelayeringtoensurefullcampaignintegrity.
• Conductpre-launchQA(onbudgetstargetingandadstatusestoensurecampaignsareerror-free.
• Verifypromotionalaccuracywithclientandflagissuesproactively.
• SetupandtrackA/BtestperformanceandflagoptimizationopportunitiesbasedonCTRgapsorconversiondrop-offs.
• MonitorKoreansearchtrendsandplatformupdatessurfacinginsightsthatinformfuturestrategy.

Collaboration&Communication

• WorkcloselywiththeSearchLead&Impactteamtoensuretimelyexecutionofdeliverables
• LiaisewithclientforcampaignbriefkeywordapprovalcopyQAandpreviews
• Participateinweeklystatusmeetingsandpresentkeyoptimizationsorblockers.
• SharesummariesofplatformchangesthatmayaffectSEMdeliveryortracking

Reporting&PerformanceMonitoring

• PullandanalyzeweeklySEMperformancereports(trafficCTRCPVROASconversions)forNaverandGoogleKRcampaigns
• PartnerwiththeSearchLeadtoderiveinsightsandcontributetoQBRnarrativestranslatingperformancedataintoactionablenextsteps.
• Maintainpacingdashboardsandhighlightanyanomalies
• Supportdailyandweeklyoptimizations:(pauseunderperformingkeywordsadjustbidsrefreshcreativesandextensions).
• Maintainhistoricaltrackinglogsacrossbusinessunitsforperformancetransparency.
• ConductQAonscreenshotsandreportingdeliverablesforPOWD/POEdocumentation.

DOES THIS SOUND LIKE YOU

• Minimally34yearsofrelevantdigitalmarketingexperience
• Hands-onexperiencewithsearchplatformssuchasGoogleAdsNaverSearch
• ProficiencyinwebanalyticstoolssuchasGA4AdobeAnalyticsorsimilar.
• ExcellentMicrosoftExcelWordPowerPointskills
• StronginterestinSEMandadesiretogrowinperformancemarketing.
• Excellentattentiontodetailwithstrongnumeracyandanalyticalskills.
• Self-motivatedproactiveandinquisitiveteamplayerwithstrongproblem-solvingskills
• Confidentcommunicatorwithgoodinterpersonalandclient-facingrelationshipmanagementskills

Benefits

WHY ASSEMBLY

• Were part of Stagwell the challenger network built to transform marketing. Were nimble smart and digital-first and were quickly growing to take on the biggest legacy hold cos.
• We care about your growth we offer competitive salaries annual compensation reviews and keep detailed personal development plans to ensure youre hitting your personal and company goals.
• We recognize and celebrate your successall the time! Whether its through company meetups employee recognition programs or just a regular day we make sure our peoples achievements are known and appreciated!
• Were truly a people-first organization. Thats why we offer a Flexible Time Off policy that puts you in control of your work-life balance as well as market-leading primary and secondary caregiver and parental leave policies.
• We care about social and environmental Impact we have dedicated Impact Champions that collaborate globally to make sure were leaving the world better than we found it.
• We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive diverse and representative of the world around us.

Sounds like the right role for you Click to apply now!