Digital Content Specialist 43637

Smartdept.

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profile Job Location:

Grand Rapids, MI - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

smartdept. is searching fora Digital Content Specialist to support the strategy development deployment and analysis of CRM email campaigns for a large global consumer products organization. These communications reach a variety of audiences including independent business partners and customers and must be executed accurately on time and at scale.

In this role you will serve as a key connector between internal stakeholders agency partners and the CRM production team. You will manage campaign logistics end-to-end ensure content readiness and quality and help guide stakeholders on CRM capabilities while supporting high-volume deadline-driven communications.

Key Responsibilities

  • Act as the primary liaison between internal teams external agencies and the CRM production team

  • Identify CRM deliverables and manage all aspects of campaigns including planning timelines risks and resources

  • Submit use cases and supporting documentation for review and approval

  • Schedule creative downloads and maintain updated content briefs

  • Manage creative routing consolidate proof comments and provide final English HTML for translation teams

  • Conduct detailed QA for CRM emails across multiple languages and markets validating links artwork videos and functionality

  • Provide guidance to stakeholders on CRM platform capabilities and limitations

  • Track campaign progress milestones and deliverables including work estimation and re-estimation as needed

  • Distribute final CRM creative assets to internal stakeholders for reference

  • Provide on-call support for end-of-month email communications

  • Provide on-call 24/7 support for urgent communications following established protocols

  • Serve as backup support for the email coordinator

Required Qualifications

  • Associate or Bachelors degree in Marketing Communications or a related field (or equivalent certification)

  • Minimum of 2 years of experience in communications marketing or a related role

  • Basic knowledge of CRM systems and email marketing workflows

  • Previous experience or familiarity with project management

  • Ability to resolve routine issues and follow established processes

  • Comfortable supporting projects under close supervision

Skills for Success

  • Passion for marketing and delivering a strong user experience that engages audiences and supports business growth

  • Solid understanding of email marketing principles including triggered campaigns and A/B testing

  • Strong collaboration skills with internal partners and external vendors

  • Clear and professional communication skills

  • Ability to organize prioritize and manage competing deadlines in a fast-paced environment

  • Flexible and adaptable approach when working under pressure

  • Strong problem-solving and follow-through skills

  • Highly organized with the ability to work both independently and as part of a team

  • Professional interpersonal and administrative skills

  • Ability to work onsite


Required Experience:

IC

smartdept. is searching fora Digital Content Specialist to support the strategy development deployment and analysis of CRM email campaigns for a large global consumer products organization. These communications reach a variety of audiences including independent business partners and customers and mu...
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Key Skills

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About Company

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smartdept. is a nationwide creative, digital, and marketing talent resource. We provide companies with freelance, contract, direct hire, and contract-to-hire candidates for on-site, remote, and hybrid opportunities. Our ability to service customers of all sizes, while still taking a b ... View more

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