Senior Director, Growth Marketing

Los Angeles, CA - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Company And Culture

Complex is the definitive platform for global youth culture and music lifestyle seamlessly integrating cutting-edge content commerce and live experiences with unparalleled scale. Through innovative content Complex tells stories of music streetwear and style sports art and beyond. Its content engages in a dynamic conversation with the audience reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

Why Were Hiring

The Senior Director of Growth Marketing will own and scale Complexs end-to-end growth engine across e-commerce and marketplace channels. This role blends strategic leadership with hands-on execution overseeing paid performance CRM lifecycle marketing and experimentation to accelerate customer acquisition engagement retention and revenue growth within the fashion and culture ecosystem.

This leader will partner cross-functionally with Product Engineering Data Marketing and Customer Experience to define growth priorities optimize funnels and build a durable data-driven growth organization.

What Youll Do

Growth Strategy & Execution:
Define Complexs holistic growth vision and translate it into clear attainable strategies across acquisition activation engagement reactivation and retention.
Own the optimization of e-commerce and marketplace revenue funnels driving measurable improvements in conversion frequency and lifetime value.
Develop and maintain a prioritized roadmap of growth initiatives balancing near-term wins with long-term scalable opportunities.
Continuously identify and evaluate new growth levers across channels platforms formats and emerging technologies.
Performance Marketing & CRM Leadership:
Oversee a significant portion of Complexs marketing spend ensuring efficient budget allocation ROI discipline and scalable performance across paid media and lifecycle channels.
Lead paid acquisition and CRM strategies including segmentation personalization testing and automation across the customer lifecycle.
Forecast customer growth retention and revenue impact using performance data to inform investment decisions.
Experimentation & Optimization:
Build and champion a culture of structured experimentation rapid iteration and learning across growth initiatives.
Design frameworks to assess prioritize and evaluate growth experiments based on impact effort and risk.
Introduce creative concepts and innovative solutions quickly testing and validating them in partnership with leadership.
Data Analytics & Insights:
Define and implement systems to track conversion rates funnel performance and growth KPIs across channels.
Partner with Data and Engineering to design analytics and monitoring tools including dashboards alerts and reporting frameworks.
Measure marketing effectiveness and use insights to refine strategy forecast outcomes and uncover scalable growth opportunities.
Conduct competitive analysis and market research to inform positioning and growth tactics.
Cross-Functional Collaboration & Customer Insight:
Work closely with Product Engineering Data and Marketing teams to align growth initiatives with platform capabilities and customer experience.
Collaborate on integrated marketing and customer success strategies to ensure consistency across touchpoints.
Deliver deep customer insight by blending quantitative data with qualitative research including interviews usability studies and customer feedback.
Serve as a strategic voice of the customer advocating for user needs habits and perceptions across the organization.
Partnerships & Innovation:
Build and maintain strong relationships with new and existing partners vendors and platforms that can accelerate growth.
Proactively explore and recommend new tools technologies and partners to enhance marketing effectiveness and experimentation velocity.

Who You Are

8 years of experience in growth marketing performance marketing or lifecycle/CRM roles with significant leadership experience in e-commerce and/or marketplace businesses.
Proven track record of driving measurable growth across acquisition activation retention and revenue at scale.
Deep expertise in paid performance marketing (e.g. paid social search programmatic affiliates) and CRM/lifecycle channels (email SMS push personalization).
Strong experience managing and optimizing large multi-channel marketing budgets with a clear ROI and testing discipline.
Demonstrated ability to build prioritize and execute a robust experimentation roadmap using data-driven frameworks.
Advanced analytical skills with hands-on experience using analytics tools and dashboards to measure funnel performance conversion retention and LTV.
Experience partnering cross-functionally with Product Engineering and Data teams to influence roadmap decisions and improve customer experience.
Ability to translate complex data into clear insights strategic recommendations and executive-level narratives.
Strong leadership skills with experience building mentoring and scaling high-performing growth or performance marketing teams.
Excellent communication and collaboration skills with the ability to align diverse stakeholders around shared growth goals.
Experience in fashion streetwear luxury or culture-driven consumer brands.
Marketplace growth experience including balancing buyer and seller dynamics.
Exposure to emerging marketing technologies platforms and partners within e-commerce and digital media.

What We Offer

Best in class health dental and vision insurance
Healthcare FSA
Dependent Care FSA
Commuter Benefits FSA
Short-term/long-term disability and life insurance
Paid Parental leave
401k with 4% match
Pet Insurance
Legal and Identity Theft Plans
Vacation time and sick days

$165000 - $175000 a year

The Pay Range which consists of salary and commission for this position is listed. Actual pay will vary based on factors including but not limited to location experience and performance. The range listed is just one component of Complex Total Rewards offerings for employees.

Were an equal opportunity employer. All applicants will be considered for employment without attention to race color religion sex sexual orientation gender identity national origin veteran or disability status.

The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

Complexparticipates in E-Verify and willprovide the federal government with yourForm I-9 information to confirm that you areauthorized to work in the U.S.

Candidates must be legally authorized to work in the U.S. without the need for visa sponsorship.

Required Experience:

Exec

Company And CultureComplex is the definitive platform for global youth culture and music lifestyle seamlessly integrating cutting-edge content commerce and live experiences with unparalleled scale. Through innovative content Complex tells stories of music streetwear and style sports art and beyond. ...