Senior Marketing Consultant Employment Brand & Recruitment Marketing

Caterpillar

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profile Job Location:

Irving, TX - USA

profile Monthly Salary: $ 128470 - 192710
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Career Area:

Marketing

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar yourejoining a global team who cares not just about the work we do but also about each other. We are the makers problem solvers and future world builders who are creating stronger more sustainable communities. We dontjust talk about progress and innovation here we make it happen with our customers where we work and live. Together we are building a better world so we can all enjoy living in it.

What You Will Do

As a Senior Marketing Consultant you will serve as a strategic partner to five business units leading the development ofdatadriveninsightledrecruitment marketing strategies aligned with Caterpillars enterprise priorities and employee value proposition. You will manage and influence senior stakeholdersoftenwith competing prioritiesdevelop tailored engagement approaches for multiple audience groups and drive alignment across Talent Acquisition HR Communications and businessleaders.

You will driveinsight ledrecruitment marketing strategies aligned with Caterpillars enterprise priorities and employee value proposition andmanage and influence senior stakeholders. You will use performance data market insights and competitive analysis to shape recommendationsoptimizecampaigns and guidedecision making. You will lead complexcross functionalinitiatives;introducenew marketingcapabilities;and ensure consistenthigh qualityexecution across global marketsstrengthening Caterpillars talent attraction efforts across the full candidate journey.

What Skills You Will Have:

  • Customer Focus:Knowledge of the values and practices that align candidate needs and satisfaction as primary considerations in all business decisions and ability toleveragethat information in creating customized solutions.

  • Influencing:Knowledge of effective influencing tactics and strategies; ability toimpactdecisions within and outside own organization.

  • Relationship Management:Knowledge of relationship management techniques; ability toestablishand maintain healthy working relationships with clients vendors and peers.

  • Strategic Thinking:Knowledge of the importance of big picture thinking and planning; ability to apply organizational acumen and competitiveness toidentifyandmaintainfocus on key success factors for the organization.

  • Effective Communications:Understanding of effective communication conceptstoolsand techniques; ability to effectivelytransmit receive and accurately interpret ideas information and needs through the application ofappropriate communicationbehaviors.

  • Creativity:Knowledge of the approaches tools and techniques for promoting creative original thinking and ability to apply it to a variety of business situations.

Top Candidates Will Also Have:

  • Strong datadriven mindset with experience using analytics paid media performance and market research to inform decisions.

  • Experience conducting market and competitive analysis toidentifytrends opportunities and insights for leadership.

  • Demonstrated ability to influence senior stakeholders balance competing priorities and build alignment across complex organizations.

  • Experience developing integrated marketing strategies personas or multichannel recruitment campaigns.

  • Ability tooptimizecampaigns based on KPIs and communicate insights through clear actionable reporting.

  • Experience leading crossfunctional projects and driving adoption of new tools processes or marketing capabilities.

  • Global mindset with an understanding of how to activate marketing strategies across diverse regions and audiences.

Additional Info:

  • The primary location for this position is Irving TX
  • This role requires 5 days a week in office
  • Domestic relocation is available for those who qualify
  • Sponsorship is not available
  • Domestic travel up to 10%

What You Will Get:

  • Our goal at Caterpillar is for you to have a rewarding career. Our teams are critical to the success of our customers who build a better world.
  • Here you earn more than just a salary because we value your performance. We offer a total rewards package that provides benefits on day one (medical dental vision RX and 401K) along with the potential of an annual bonus. Additional benefits include paid vacation days and paid holidays.
  • All qualified individuals - Including minorities females veterans and individuals with disabilities - are encouraged to apply.

About Caterpillar

Caterpillar Inc. is the worlds leading manufacturer of construction and mining equipment off-highway diesel and natural gas engines industrial gas turbines and diesel-electric locomotives. For nearly 100 years weve been helping customers build a better more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services backed by our global dealer network provide exceptional value that helps customers succeed.

Final details:

Please frequently check the email associated with your application including the junk/spam folder as this is the primary correspondence method. If you wish to know the status of your application please use the candidate log-in on our career website as it will reflect any updates to your status.

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Summary Pay Range:

$128470.00 - $192710.00

Compensation and benefits offered may vary depending on multiple individualized factors job level market locationjob-related knowledge skills individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility terms and guidelines. This is a summary list of benefits.

  • Medical dental and vision benefits*

  • Paid time off plan (Vacation Holidays Volunteer etc.)*

  • 401(k) savings plans*

  • Health Savings Account (HSA)*

  • Flexible Spending Accounts (FSAs)*

  • Health Lifestyle Programs*

  • Employee Assistance Program*

  • Voluntary Benefits and Employee Discounts*

  • Career Development*

  • Incentive bonus*

  • Disability benefits

  • Life Insurance

  • Parental leave

  • Adoption benefits

  • Tuition Reimbursement

* These benefits also apply to part-time employees

This position requires working onsite five days a week.

Relocation is available for this position.

Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer such as H L TN F J E O. As a global company Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at Dates:February 6 2026 - February 19 2026

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.

Not ready to apply Join our Talent Community.


Required Experience:

Senior IC

Career Area:MarketingJob Description:Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar yourejoining a global team who cares not just about the work we do but also about each other. We are the makers problem solvers and future world builders who are creating stronger more sust...
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Key Skills

  • Sales Experience
  • B2B Sales
  • Marketing
  • Pardot
  • Financial Concepts
  • Marketing Automation
  • Media Planning
  • Salesforce Marketing Cloud
  • Multichannel Marketing
  • Social Media Management
  • negotiation
  • Lead Generation

About Company

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Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial turbines and diesel-electric locomotives.

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