JP Strategy and Insights Lead, Ads Analytics & Insights

Amazon

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profile Job Location:

Tokyo - Japan

profile Monthly Salary: Not Disclosed
Posted on: 15 hours ago
Vacancies: 1 Vacancy

Job Summary

Amazon Advertising operates at the intersection of e-commerce and advertising offering a rich array of advertising solutions. We partner with advertisers to reach Amazon customers on across our other owned and operated sites like Prime Video and IMDb on other high-quality sites across the web and on devices. The Analytics & Insights (A&I) organization develops actionable insights using Amazons unique data to influence how advertisers promote their businesses. Our insights and measurement solutions enhance their marketing decision-making leading to them being measurably more successful with Amazon. The A&I organization consists of a variety of different practices which are groups that focus on different approaches to create these insights. We are currently looking for a highly skilled and motivated JP Strategy and Insights Lead to help scale our growing advertising business. The JP Strategy and Insights Lead is a key member of the team at Amazon Advertising taking a consultative approach building deep relationships with advertisers sales account management retail and other Amazon business partners to analyze and measure the success of advertisers performance on Amazon. On a daily basis JP Strategy and Insights Lead activities include analyzing metrics of success for a business or category combining cultural relevancy and data-driven analytics to shape brand insights recommendations communicating recommendations to senior stakeholders in a clear and compelling fashion actively share POV on market and industry to educate our clients and build trust. The strategic and consultative digital expertise a strong ability to spot emerging communication/technology trends and confidently articulate solutions to senior clients along with strong leadership in driving complex initiatives to force multiply are all critical to delivering customer success in this role.

Amazon Advertising はE コマースと広告のクロスオーバー領域で事業を展開しており多彩な広告ソリューションを提供しています当社は をはじめとする自社運営サイトPrime Video や IMDb などその他高品質なウェブサイトやデバイスを通じて広告主とお客様をつなぐお手伝いをしています
Analytics & InsightsA&I組織はAmazonが保有する独自のデータを最大限に活用し広告主の販促戦略に有益なインサイトを提供する役割を担っています

当社のインサイトと計測ソリューションは広告主のマーケティング意思決定を支援しAmazonでの成果を数字で可視化することで実績向上につなげています
当部門はそれぞれの専門分野に特化した複数のチームで構成されており各チームが専門性を活かしながら連携して業務にあたっています

現在当社では広告事業の急成長に伴い優れたスキルとモチベーションを備えたJP Strategy and Insights Leadを募集しています

当JP Strategy and Insights LeadはAmazon Advertising のAnalytics & Insights (A&I) チームにおいて重要な役割を担いコンサルティブなアプローチで広告主様をはじめ営業部門アカウントマネジメント部門リテール部門その他のAmazon社内の各部門と密接に連携しながら広告主様のAmazonでのパフォーマンス分析および効果測定を行います日常業務としては以下の内容が含まれます
ビジネスまたは商品カテゴリー別の成功指標の分析
マーケットダイナミクスとデータに基づくブランド向けのインサイト作成
シニアステークホルダへ分析結果の説明提案
市場動向や業界に関する見解を積極的に共有しクライアントに教育と信頼構築を構築
加えて戦略的かつコンサルティブなデジタル専門知識新たなコミュニケーションテクノロジートレンドをいち早く察知しシニアクライアントに自信をもって解決策を提案する力そして複雑なプロジェクトを推進して成果を最大化する強力なリーダーシップがこの役割におけるカスタマーサクセスの実現には欠かせません


Key job responsibilities
Leverage Amazons proprietary data tools and third-party research to uncover actionable insights develop expertise in proprietary metrics and continuously improve how insights are analyzed and communicated to advertisers.
Combine Amazon 1P insights with your expertise in advertising industry trends technology and customer business understanding along with cultural insights to guide C-suite marketing leaders through compelling narratives and regular in-person presentations that help shape and evolve brand strategy.
Present findings and insights in a consultative approach to the client and collaborate with the relevant internal teams in order to deliver customer success.
Actively share POV on market and industry in T2T meeting and at industry events to educate our clients build trust and establish thought leadership.
Turn customer success ideas into strategic initiatives by inventing critical solutions driving significant improvements establishing scalable processes or deprecating outdated onesbased on direct engagement with internal and external customers to deliver success at scale.
Collaborate cross-functionally communicate effectively across multiple business functions.
Educate your internal and external stakeholders on Amazon insights and measurement offerings by delivering learning sessions writing training documentation and producing whitepapers.
Advocate for data-driven decision making and encourage clients to act on recommendations and drive thought leadership.
Demonstrate a passion for learning new skills and adopting new methodologies and tools.

Amazonの独自データツールサードパーティの調査を活用して実用的なインサイトを導き独自の指標に関する専門知識を開発しインサイトの分析と広告主への伝達方法を継続的に改善
Amazon 1Pのインサイトと広告業界のトレンド技術顧客ビジネスの理解およ 市場消費者の文化的背景に関する専門知識を組み合わせ説得力のあるストーリーと定期的な対面プレゼンテーションを通じてC-levelのマーケティングリーダーに対しブランド戦略の構築および発展を支援
コンサルティングアプローチでクライアントにインサイトを提示しお客様の成功を実現するために関連する社内チームと協業
T2Tミーティングや業界イベントで市場と業界に関する見解を積極的に共有しクライアントへの教育信頼の構築をリードの確立
社内外のお客様との直接的なコミュニケーションを通じて得られた知見をもとに以下のような取り組みを実施し 重要課題に対する効果的なソリューションの開発 既存プロセスを見直すことによりカスタマーサクセスに関するアイデアを戦略的な施策として展開
部門横断的に協力し複数のビジネス機能にわたって効果的にコミュニケーションを図る
ラーニングセッションの提供トレーニング文書の作成ホワイトペーパーの作成を通じて社内外のステークホルダーにAmazonのインサイトと測定サービスについて教育
データに基づく意思決定の重要性を提唱しクライアントに具体的な施策のを提案するとともに新たな価値を創造及び発信
新しいスキルの習得と新しい方法論やツールの促進


About the team



- 8 years of Data Analysis & Strategic Consulting Experience
- Business-Level Japanese Language Proficiency

- Experience analyzing large datasets and translating them to actionable business insight

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Amazon Advertising operates at the intersection of e-commerce and advertising offering a rich array of advertising solutions. We partner with advertisers to reach Amazon customers on across our other owned and operated sites like Prime Video and IMDb on other high-quality sites across the web and o...
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Key Skills

  • Adobe Analytics
  • Data Analytics
  • SQL
  • Attribution Modeling
  • Power BI
  • R
  • Regression Analysis
  • Data Visualization
  • Tableau
  • Data Mining
  • SAS
  • Analytics

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