Marketing Coordinator

Woodbridge, CA - USA

Monthly Salary: Not Disclosed

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

Position: Marketing Coordinator
Company: Medi-Weightloss of Woodbridge (Stafford Fredericksburg)
Location: Woodbridge

About Us:
Join our thriving team at Medi-Weightloss of Woodbridge where were dedicated to transforming lives by helping individuals achieve their health and weight loss goals. Our personalized medical weight loss programs combined with a supportive and caring environment make us a leader in the industry. We are seeking a talented and experienced Marketing Coordinator to enhance our team.

Job Summary
We are looking for a results-driven Marketing Coordinator to grow our patient base and strengthen our community presence.

This role requires a daily physical presence at the office and a weekly presence in the community to build strategic referral partnerships.

The Marketing Coordinator will have access to corporate-approved marketing assets including radio/TV direct mail and lead response templates and graphic design support allowing the focus to be on local execution rather than starting from scratch.

Key Responsibilities

Digital Marketing: Execute and manage social media accounts to engage with the local community.

Lead Conversion Management: Oversee the Patient Lead system to track inbound inquiries manage text/call follow-ups and convert digital leads into initial consultations.
Community Partnerships: Attend local networking groups health fairs and business expos to represent the practice and generate leads.

Partnerships: Establish Preferred Provider relationships with local health care offices fitness centers corporate HR departments etc. to create a steady stream of referrals.
Social Proof & Success Stories: Coordinate the ethical and HIPPA-compliant collection and promotion of before-and-after photos and video testimonials.
Retention Marketing: Implement email SlickText campaigns slipping and dormant patient calls to motivate and improve program adherence.
Performance Tracking: Assist in analyzing monthly metrics (cost per lead new patient volume Google rankings) and report findings to the Practice Administrator.

On-Site & Local Responsibilities

Content Capture: Serve as the in-house creator by filming patient testimonials and day in the life office tours for social media helping to showcase and personalise our office and clinical team.
In-Office Experience: Ensure all in office signage and brochures are current and visually appealing to encourage word-of-mouth referrals from existing patients.
Event Planning: Organize on-site Open House events or informational seminars to convert prospective leads into new patients.

Extroverted Personality: High comfort level with public speaking and cold-approaching potential partners.
Local Market Knowledge: Deep familiarity with the local business landscape and community demographics.

Preferred Qualifications

Education: Bachelors degree in Marketing Communications or a related field.
Experience: 1-3 years of experience in healthcare marketing or a similar professional services role.
Skills: Proficiency with Google Ads Social Media basic content creation software like Canva or Adobe Creative Suite.
Knowledge: Understanding of HIPAA compliance and medical industry regulatory standards.

Salary & Incentives
Base salary is typically supplemented by performance bonuses based on the KPI performance numbers for the office.

Benefits

Flexible schedule

401K matching

PTO (Full time and Part time)

Bonuses

Position: Marketing CoordinatorCompany: Medi-Weightloss of Woodbridge (Stafford Fredericksburg)Location: WoodbridgeAbout Us: Join our thriving team at Medi-Weightloss of Woodbridge where were dedicated to transforming lives by helping individuals achieve their health and weight loss goals. Our perso...

Position: Marketing Coordinator
Company: Medi-Weightloss of Woodbridge (Stafford Fredericksburg)
Location: Woodbridge

Job Summary
We are looking for a results-driven Marketing Coordinator to grow our patient base and strengthen our community presence.

This role requires a daily physical presence at the office and a weekly presence in the community to build strategic referral partnerships.

Key Responsibilities

Digital Marketing: Execute and manage social media accounts to engage with the local community.

Lead Conversion Management: Oversee the Patient Lead system to track inbound inquiries manage text/call follow-ups and convert digital leads into initial consultations.
Community Partnerships: Attend local networking groups health fairs and business expos to represent the practice and generate leads.

Partnerships: Establish Preferred Provider relationships with local health care offices fitness centers corporate HR departments etc. to create a steady stream of referrals.
Social Proof & Success Stories: Coordinate the ethical and HIPPA-compliant collection and promotion of before-and-after photos and video testimonials.
Retention Marketing: Implement email SlickText campaigns slipping and dormant patient calls to motivate and improve program adherence.
Performance Tracking: Assist in analyzing monthly metrics (cost per lead new patient volume Google rankings) and report findings to the Practice Administrator.

On-Site & Local Responsibilities

Content Capture: Serve as the in-house creator by filming patient testimonials and day in the life office tours for social media helping to showcase and personalise our office and clinical team.
In-Office Experience: Ensure all in office signage and brochures are current and visually appealing to encourage word-of-mouth referrals from existing patients.
Event Planning: Organize on-site Open House events or informational seminars to convert prospective leads into new patients.

Extroverted Personality: High comfort level with public speaking and cold-approaching potential partners.
Local Market Knowledge: Deep familiarity with the local business landscape and community demographics.

Preferred Qualifications

Education: Bachelors degree in Marketing Communications or a related field.
Experience: 1-3 years of experience in healthcare marketing or a similar professional services role.
Skills: Proficiency with Google Ads Social Media basic content creation software like Canva or Adobe Creative Suite.
Knowledge: Understanding of HIPAA compliance and medical industry regulatory standards.

Salary & Incentives
Base salary is typically supplemented by performance bonuses based on the KPI performance numbers for the office.

Benefits

Flexible schedule

401K matching

PTO (Full time and Part time)

Bonuses

Key Skills

Graphic Design
Marketing
MailChimp
Microsoft Publisher
Adobe Creative Suite
Constant Contact
Email Marketing
Adobe Photoshop
Social Media Management
Adobe Illustrator
Wordpress
Adobe Indesign

Apply Now

About Company

Medi-Weightloss

Headquartered in Tampa, FL, Medi-Weightloss® is a physician supervised weight loss program with over 100 locations nationwide. Our founder, Edward Kaloust, began researching obesity in 2005 while on his own weight loss journey. He discovered that Americans spend billions annually on w ... View more

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