Category Manager Apparel

Help empower our global customers to connect to culture through their passions.

Why youll love this role:

StockX is the worlds leading marketplace for current culture built at the intersection of commerce community and credibility. Apparel is foundational to StockX not just as a category but as an expression of identity culture and global trends.

We are expanding how apparel culture shows up on StockX through creator-driven community-oriented commerce experiences that blend storytelling expertise and transaction. To do this well we need category leaders who dont just understand the apparel market they live inside it.

The Apparel Category Manager is the single-threaded owner of apparel category growth within a new high-priority commerce initiative. This person is the in-house expert on Fashion & Apparel culture people economics and moments and is responsible for translating that expertise into supply growth engagement and GMV.

You will act as:

• The internal authority on the first-hand and second-hand apparel ecosystem
  
  
• The external face of StockX to apparel sellers creators designers and community leaders
  
  
• The architect of the apparel go-to-market playbook for this new initiative
  
  

This role blends deep cultural fluency strategic ownership and hands-on execution. Early on you will own everything related to apparel within this initiative. As the category scales you will grow into a leader overseeing a broader apparel portfolio and team.

What Youll Do:

Own the Apparel Category End-to-End

• Define and execute the growth strategy for apparel within the platform
  
  
• Own category-level performance across supply engagement and revenue
  
  
• Establish quarterly goals leading indicators and operating rhythms
  
  

Be the Market & Culture Expert

• Maintain deep current knowledge of apparel culture including:
  
  
• Key sellers creators designers brands and retailers
  
  
• Sub-segments (streetwear luxury contemporary vintage performance regional styles etc.)
  
  
• Seasonal drops brand dynamics collaborations and cultural moments
  
  
• Pricing dynamics liquidity and resale economics
  
  
• Serve as the internal voice of the apparel community informing product marketing and platform decisions
  
  

Supply & Creator Acquisition

• Build and own a pipeline of high-impact apparel sellers shops designers influencers brands and creators
  
  
• Personally recruit and onboard flagship sellers who set the tone for the platform
  
  
• Develop seller strategies that balance credibility storytelling and commerce
  
  

Commerce Strategy & Category Moments

• Identify and orchestrate Fashion & Apparel-specific moments campaigns and formats that drive engagement and conversion
  
  
• Partner with Category Marketing to design culturally authentic activations
  
  
• Experiment with new approaches and iterate quickly based on performance and feedback
  
  

Cross-Functional Leadership

• Work closely with Account and Partnerships Managers to scale seller acquisition and support
  
  
• Collaborate with Product and Engineering to shape features and tools that matter to category sellers and buyers
  
  
• Provide clear actionable insights from the market to influence roadmap prioritization
  
  

Build the Playbook

• Document learnings frameworks and best practices that can be reused across future categories
  
  
• Help define what great looks like for category ownership at StockX
  
  
• Support hiring and onboarding as the apparel category team grows
  
  

About you:

• Deeply embedded in second-hand fashion & apparel culture you know the people platforms trends and economics and youre already plugged into the ecosystem
  
  
• 5 years of experience in category management partnerships marketplace growth brand or operator roles in apparel streetwear fashion or adjacent ecosystems
  
  
• Comfortable owning outcomes not just strategy you execute iterate and adapt
  
  
• Strong relationship builder with credibility among sellers creators designers and community members
  
  
• Data-literate and commercially minded you understand pricing margins liquidity and incentives
  
  
• Entrepreneurial scrappy and energized by building something from the ground up
  
  

Nice to Have:

• Existing network of apparel resellers brand operators designers boutiques or creators
  
  
• Experience buying and selling apparel or operating within resale or fashion marketplaces
  
  
• Familiarity with content-driven commerce creator platforms or enthusiast communities
  
  
• Experience working cross-functionally with product and engineering teams
• Experience running your own business or startup
  
  

Why This Role Matters:

Apparel will define the early perception and success of this new commerce initiative at StockX. This role sets:

• The cultural bar for the platform
  
  
• The go-to-market blueprint for future categories
  
  
• The credibility of StockX with the apparel community
  
  

You will have outsized influence on how StockX expands its leadership from marketplace into deeper cultural engagement.