Demand Creation and Product Specifications Consultant

Cape Town - South Africa

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Job Advert Summary

PG Bison is a proudly South African manufacturer of world-class engineered wood products. As part of our commitment to empowering small and emerging businesses we are looking for a dynamic and passionate Demand Creation and Product Specifications Consultant to drivedemand creation strategies engage architects designers kitchen manufacturers and driving product specifications on key projects.

Why Join PG Bison

At PG Bison were more than just a manufacturer were a brand with purpose. Join us and:

Be part of an iconic South African company that supports transformation and development.
Play a direct role in expanding access and opportunity within the local economy.
Work in a values-driven innovative and collaborative environment.

Duties & Responsibilities

As the Demand Creation and Product Specifications Consultant you will:

Demand Generation Strategy:

Develop and implement targeted demand creation strategies to engage architects designers and kitchen manufacturers driving product specifications on key projects.
Identify and prioritise high-potential markets and customer segments within the architectural and design community.
Collaborate with marketing and sales teams to create integrated campaigns specifically tailored to this audience.

Project Specifications:

Work closely with architects and designers to introduce products and secure specifications on major building and interior design projects.
Track and manage project pipelines ensuring products are specified in relevant projects and coordinate with sales teams to follow up on opportunities.
Provide technical support and information to architects and designers ensuring a thorough understanding of product benefits and applications.

Customer Activation and Events:

Plan and host customer activation events (e.g. product launches design showcases networking events) aimed at engaging and educating architects designers and kitchen manufacturers.
Organise and execute workshops lunch-and-learns and presentations at architectural firms design studios and industry conferences to promote product adoption.
Collaborate with key industry associations and trade organisations to increase brand visibility and participate in relevant events.

Relationship Building:

Establish and nurture relationships with key architects interior designers and kitchen manufacturers to build product loyalty and advocacy.
Develop partnerships with influential design and architecture firms to drive long-term specification opportunities.
Act as the face of the company in design circles representing the brand at industry events and trade shows.

Collaboration and Stakeholder Engagement:

Work closely with the sales marketing and product development teams to ensure alignment on messaging product positioning and customer needs.
Collaborate with external agencies vendors and media outlets to promote products and increase market demand in the design and kitchen manufacturing sectors.
Serve as a liaison between customers and internal teams providing feedback and insights that inform product innovation and marketing strategies.

Minimum Requirements

Grade 12
Bcom Degree or Diploma in Sales/Marketing.
Minimum of 3-5 years of experience in sales or demand creation business development or marketing within the design or construction industry.
Proven success in working with architects designers and kitchen manufacturers with a track record of securing product specifications.
Experience in planning and executing customer activation events workshops and industry-related gatherings.
Excellent communication skills both written and verbal.
Strong IT literacy and the ability to work with electronic data mapping tools and reporting systems.
Results-driven and self-motivated with the ability to work independently.

Required Experience:

Contract

Job Advert SummaryPG Bison is a proudly South African manufacturer of world-class engineered wood products. As part of our commitment to empowering small and emerging businesses we are looking for a dynamic and passionate Demand Creation and Product Specifications Consultant to drivedemand creation ...