Social Media Coordinator (48586)

Are you looking to make a difference in the world

Looking to take the next step in your career with an impactful organization helping people

Join AFTD the leading organization dedicated to ending the most common dementia under 60 known asFTD. We help families affected today and drive research to bring hope for the future. Our work to bring about a world without FTD is only missing your passion and your expertise. AFTD is growing rapidly with a greater ability to offer help for those affected than ever before. Join us today to make a difference for families affected by FTD across the United States and beyond.

Job Purpose

The Social Media Coordinator works collaboratively with AFTD staff and volunteers to advance the organizations mission through AFTDs social media platforms. Responsible for driving effective engagement and ensuring responsiveness to the people we reach and serve they will create edit and proof a wide range of digital content proactively tailoring AFTDs social and email digital offerings to social listening analytics and community questions and feedback.

Job Summary

The Social Media Coordinator will work closely with the Social Media Manager to make recommendations for AFTDs social media and digital engagement strategies. They will continue to position AFTD as a leader driving work to address FTD create opportunities for brand engagement grow our online audiences and build new partnerships. They will create content and ensure best practices for AFTD social and digital platforms. This work will draw from targeted engagement with various audiences (people with FTD care partners and families donors volunteers healthcare professionals researchers people who do not yet have an FTD diagnosis targeted under-reached demographics and more).

FUNCTIONAL RESPONSIBILITIES

Essential Job Functions

• Drive AFTDs Social Media and Digital Presence: Pursue social media and digital strategies to effectively reach target audiences on Facebook Instagram LinkedIn X YouTube Bluesky and TikTok with engaging visually impactful shareable content to spread awareness of both FTD and AFTD. Monitor and respond to messages and comments with empathy and accuracy in AFTDs Trusted Friend voice. Use social listening to monitor our platforms for proactive engagement opportunities and create reports that provide clearly defined recommendations. Help develop and execute a strategy of outreach into un-engaged or under-engaged areas in part by building key partnerships with influencers/ambassadors of these areas. Stay versed in the latest social media best practices to help increase and stay engaged with our online audiences. Assist in our overall digital presence creating and repurpose content to share via website blog email and SMS utilizingvarious tools and through our website via WordPress.
• Content Generation: Produce event fundraising volunteer and program-specific communications via AFTDs digital platforms. Create short videos reels and graphics using tools that include Canva Capcut or Adobe. Develop partnerships with social media influencers and other AFTD volunteers who can help to elevate AFTD brand recognition and awareness. Proactively maintain timely content development for social and designated projects.
• Proactively assist in the management of AFTDs social media advertising budget: With the guidance of the Digital Marketing Manager and Social Media Manager effectively use paid content demonstrating ROI in terms of engagement and targeted audience growth. Use learning from analytics to drive future content choices and produce and share monthly reports outlining social media metrics.
• Track key metrics and prepare drafts of monthly and quarterly reports for review by the Social Media Manager. Including preparing reports for all social media campaigns throughout the year.
• Maintain a calendar of conferences and speaking opportunities for AFTD staff; support research documentation and logistics for proposals or media relation activities.

Other Job Functions

• Proactively contribute relevant content to AFTDs photo library.
• Travel for organizational meetings and events as needed.
• Provide occasional support to the Graphic Designer & Content Manager by assisting with graphics video assets or other visual content needs as requested.

SUPERVISORY RESPONSIBILITIES

• This position does not have direct supervisory responsibilities.

Education:

• Bachelors degree with a preference for a focus on communications marketing or digital media. A high school diploma plus equivalent experience will also be considered

Experience:

• 2 to 5 years of demonstrated experience in social media and online communication including at least two years of this work in a nonprofit setting preferred.

Special Knowledge/Skills:

• Excellent writing proofreading and editing skills
• Strong interpersonal skills plus a demonstrated ability to collaborate on multiple concurrent projects with a range of staff volunteers and other stakeholders
• Demonstrated ability to launch an organizations presence on new platforms.
• Demonstrated ability to build trust and engagement with a community through social.
• Proficiency in web communications and MS Office Suite
• Design savvy and experience with design and photo-editing software a plus
• Experience with or ability to learn social content management platforms (e.g. Sprout Social) and familiarity with a wide array of social platforms traditional and emergent.
• WordPress MailChimp Salesforce skills a plus.
• Proficiency in posting on Facebook LinkedIn Instagram Twitter YouTube and TikTok is required.
• Graphics creation in Canva or Adobe Photoshop
• Video editing in Canva or Adobe Premiere
• Strong social media writing skills
• Demonstrated knowledge of customer service tactics
• Strong verbal communication skills
• Excellent organizational and time management skills
• A professional flexible team player who is willing to take on new challenges

A social media portfolio demonstrating experience in creating managing and analyzing social media content is required. Applicants will not be considered without providing a portfolio link or examples of professional work. Please send your portfolio to

ADDITIONAL INFORMATION

Interview Process

• Submit an application including cover letter resume and social media portfolio (send portfolio )
• Phone screen with a member of AFTDs HR department
• Interview with Hiring Manager
• Team interview with department staff
• Offer made to final candidate (contingent on reference and background checks)
• Additional interviews or assessments may be required depending on position

AFTD Awards

• Platinum Seal of Transparency for 2025 from GuideStar an organization that collects and publishes IRS-verified data about charitable organizations issuing Seals of Transparency based on how much information each charity provides
• 4-star rating on Charity Navigator an organization that assesses nonprofits organizational effectiveness through IRS filings and metrics such as Impact & Results Accountability & Finance Culture & Community and Leadership & Adaptability

Benefits and Perks

AFTD offers a competitive salary and is committed to providing a comprehensive benefits package to meet the needs of our employees and their families including:

• Medical Dental and Vision insurance for eligible employees regularly working 30 hours or more per week presently AFTD covers 100% of employee individual medical coverage
• Employer paid Basic Life Insurance/AD&D
• Employer paid short-term and long-term disability insurance
• Identity Protection
• Voluntary Term Life/AD&D
• Hospital Indemnity Accident and Critical Illness insurance
• Pet discount program
• Employee Assistance Program
• SIMPLE IRA with company match
• Generous paid vacation and sick time
• 14 paid holidays
• 4 weeks paid parental leave
• A company culture that encourages work/life balance
• Ongoing team building opportunities including staff retreats and days of service
• Ongoing professional development training and opportunities
• Hybrid working environment with the opportunity to work remotely up to 3 days per week
• Business casual dress code

AFTD is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability age or veteran status. All ofyour information will be kept confidential according to EEO (Equal Employment Opportunity) guidelines.

AFTD participates in E-Verify. Learn more about applicant rights under Federal Employment Laws.