Director, Product Marketing and Management

San Diego, CA - USA

Yearly Salary: $ 190000 - 230000

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

ABOUT GENALYTE

At Genalyte were revolutionizing diagnostic testing to empower a healthier future. We believe that timely and accurate health insights shouldnt be a luxury but a necessity. We are driven by a vision where advanced diagnostic capabilities are accessible efficient and seamlessly integrated into healthcare. Genalyte is more than just a laboratory; we are advocates for health empowerment dedicated to providing insights that can transform lives and communities.

WHY WORK FOR US

We believe in investing in our employees well-being and success. As a valued member of our team youll have access to a comprehensive benefits package including competitive salary health dental and vision insurance and generous paid time off. Additionally we offer stock ownership and equity participation providing you with the opportunity to directly share in the success and growth of the company. Join us in shaping the future of healthcare while building a rewarding career.

POSITION SUMMARY
The Director of Product Marketing and Management will play a key role in defining and delivering Genalytes diagnostic products and technology solutions. This role will serve as the bridge between customers engineering operations and commercial teams to ensure that Genalytes products meet market needs and align with the companys strategic goals. The Product Manager will own the product lifecycle from concept to commercialization and translating customer insights and business requirements into actionable plans. The ideal candidate combines strategic thinking with technical understanding and has a strong track record of successfully managing complex products in a fast-paced regulated environment.

ESSENTIAL FUNCTIONS & RESPONSIBILITIES

These may include but are not limited to:

Help to define the product vision and author comprehensive user needs based on a deep understanding of the point-of-care diagnostics market.
Establish Go-To-Market strategies including analyzing multiple different revenue generation strategies.
Identify candidate beta placement sites and negotiate commercial terms.
Assist in developing and execution of product roadmaps that align with Genalytes business strategy and customer needs
Gather and analyze customer feedback market data and clinical insights to define product requirements and prioritize features
Develop business models and work with finance to generate pro forma financial models
Understand market segmentation and develop phased go-to-market strategies
Partner closely with Engineering Systems Integration and Operations teams to translate product concepts into functional manufacturable solutions
Serve as the voice of the customer throughout the product development process ensuring usability and value alignment
Define success metrics for products and monitor post-launch performance to drive continuous improvement
Support regulatory quality and documentation processes to ensure compliance with FDA and other relevant standards
Coordinate cross-functional teams to manage timelines deliverables and communication throughout the product lifecycle
Evaluate competitive products and emerging technologies to identify opportunities for differentiation and innovation

ADDITIONAL FUNCTIONS & RESPONSIBILITIES

Contribute to strategic planning and product portfolio management activities
Facilitate product-related training for internal teams ensuring alignment on positioning and value proposition
Support business case development pricing strategy and financial modeling for new products and updates
Participate in key customer meetings trade shows and industry events to represent Genalytes products and gather market intelligence

EDUCATION EXPERIENCE KNOWLEDGE SKILLS AND ABILITIES:

Minimum Bachelors degree in Engineering Life Sciences Business or a related field; MBA or advanced technical degree preferred
10 years of experience in product management or related roles preferably within diagnostics medical devices or healthcare technology
Strong understanding of product development processes in FDA regulated environments
Proven ability to drive projects from concept through commercialization
Excellent analytical organizational and communication skills
Ability to synthesize technical and business inputs into clear actionable product strategies
Experience with customer research market analysis and competitive landscape evaluation
Passion for improving patient outcomes through innovation in diagnostic testing and healthcare delivery

The base range for this role is $190000 - $230000 per year. Individual pay may vary based on additional factors including but not limited to job-related skills experience work location and relevant education or addition to base salary Genalyte provides generous benefits equity opportunities and for some roles participation in our annual target bonus plan.

Required Experience:

Director

ABOUT GENALYTEAt Genalyte were revolutionizing diagnostic testing to empower a healthier future. We believe that timely and accurate health insights shouldnt be a luxury but a necessity. We are driven by a vision where advanced diagnostic capabilities are accessible efficient and...