Manager- Commerce Analytics

Delhi - India

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

At EY youll have the chance to build a career as unique as you are with the global scale support inclusive culture and technology to become the best version of you. And were counting on your unique voice and perspective to help EY become even better too. Join us and build an exceptional experience for yourself and a better working world for all.

Manager - Customer/ Marketing/ Commerce Analytics

Customer Marketing Sales & Service Practice

Practice: Customer

About Us: The Customer team consults Front Office Business Transformation for EYs global clients covering Sales Marketing Customer Service & Pricing pillars. Customer team leverages both Digital Transformation & Customer Experience domains to drive transformations for clients.

Role Summary

Manager- Customer Marketing/ Commerce Analytics will lead data-driven transformation initiatives that help clients strengthen customer engagement optimize marketing performance and elevate digital commerce outcomes. The Manager will be responsible for designing advanced analytics solutions delivering meaningful insights and guiding clients in integrating analytics into their commercial decision-making processes. This role requires strong consulting acumen deep analytical expertise and the ability to collaborate effectively with senior stakeholders across business and technology functions.

Key Responsibilities

Analytics Strategy & Execution
- Develop and implement analytics strategies across customer marketing and commerce domains to support client growth objectives.
- Lead end-to-end delivery of analytics engagements- including requirements gathering solution design modelling testing and deployment.
- Drive customer analytics initiatives such as segmentation behavioural analysis lifetime value modelling and personalization.
- Design and optimize marketing analytics frameworks including attribution models performance dashboards and ROI measurement.
- Conduct commerce analytics to enhance conversion pricing effectiveness and product performance across digital channels.

Advanced Analytics & Insights

Apply predictive modelling statistical techniques and machine learning to generate actionable insights.

Ensure analytical rigor through robust data validation model governance and documentation.

Synthesize complex analytics into clear business recommendations and present insights to senior client leadership.

Client Collaboration & Stakeholder Engagement
- Partner with cross functionals teams to integrate analytics into decision-making processes.
- Serve as a trusted advisor to clients driving alignment between analytical solutions and business objectives.
- Manage stakeholder expectations and facilitate workshops presentations and executive discussions.

Team Leadership & Practice Development
- Lead and mentor teams of analysts data scientists and consultants to ensure high-quality delivery and capability development.
- Contribute to the development of accelerators frameworks methodologies and best practices within the practice.
- Support business development activities including proposal development solution design and thought leadership creation.

Required Skills & Qualifications

MBA or masters degree in Analytics Data Science Statistics or a related field.
10 years of experience in customer marketing or commerce analytics preferably within a consulting environment
Proficiency in SQL and one or more analytics/programming languages (Python R SAS).
Expertise in BI and data visualization tools (Tableau Power BI Qlik).
Knowledge of marketing analytics platforms (Google Analytics Adobe Analytics CDPs) and ecommerce/commerce analytics tools
Knowledge of cloud-based analytics ecosystems (AWS Azure GCP) and modern data architectures.

Key Competencies

Strong knowledge of statistical modelling predictive analytics and machine learning techniques.
Ability to translate data into actionable insights and strategic recommendations.
Excellent communication presentation and data storytelling capabilities.
Strong stakeholder management and client-facing skills.
Demonstrated leadership ability with experience managing teams and complex engagements.

Preferred Qualifications

Experience working with large-scale customer marketing or digital commerce clients.
Knowledge of AI/ML applications such as recommendation engines propensity models and marketing mix modelling.

EY Building a better working world

EY exists to build a better working world helping to create long-term value for clients people and society and build trust in the capital markets.

Enabled by data and technology diverse EY teams in over 150 countries provide trust through assurance and help clients grow transform and operate.

Working across assurance consulting law strategy tax and transactions EY teams ask better questions to find new answers for the complex issues facing our world today.

Required Experience:

Manager