Research Analyst
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Job Location:
Los Angeles, CA - USA
Monthly Salary:
$ 55 - 75
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Title: Research Analyst Broadcast
Reports to: VP Broadcast Research
Salary Range: $55K - $75K
Location: Flexible
Position Summary:
As part of our team of National Research Analysts you will play a key role in maintaining accurate network programming data and audience estimates across Nexstars footprint of 200 local television stations. Youll work directly in our sales avail systems to ensure our programming catalog reflects evolving network schedules helping power precise and effective advertising campaigns for our national and local sales teams. You will also collaborate closely with the VP Broadcast Research to produce one-sheets dashboards audience trends and other insights-driven materials that support sales strategy and performance. This is an exciting opportunity for a detail-oriented datadriven media professional who thrives in a collaborative environment.
Specific Responsibilities Include:
Maintain and update network prime and sports programming in sales avail systems such as WideOrbit Media Sales for Nexstars 200 stations.
Build accurate audience estimates using historical performance and market-specific viewing trends.
Manage and distribute network programming recap reports to keep sales teams informed of schedule changes.
Create sales materials including one-sheets dashboards audience insights and other research-driven collateral.
Partner closely with the VP Broadcast Research to ensure sales teams have timely actionable information.
About You:
Bachelors Degree or equivalent experience (2 years) in Marketing Communications English or Statistics
2 years of media research experience preferred
Significant knowledge of the local television marketplace and media campaigns
Experience in Wide Orbit Media Sales preferred but not required
Ability to work under pressure and meet tight deadlines
Problem-solving and deductive reasoning skills
Clear and concise communications both through writing & presentation skills
Organizational skills for daily responsibilities & special projects for sales and marketing team
Comfortable working in a collaborative team environment
Highly proficient in all Microsoft Office products (Word Excel PowerPoint Outlook)
Nexstar offers full time employees a comprehensive benefits package to include medical life and short-term disability insurance workers compensation and unemployment insurance 401(k) retirement plan paid holidays paid vacation paid sick time employee assistance program bereavement leave jury duty service time off military leave and medical/maternity & family leave.
Nexstar is committed to attracting developing and retaining the industrys top talent. In compliance with the provisions of all applicable state and federal civil rights laws every effort will be made to employ the most qualified individuals without regard to race color religion disability age sex national origin citizenship veterans status sexual orientation military status or any other protected personal characteristic. Additionally it is and shall continue to be our policy to provide promotion and advancement opportunities within the Company in a nondiscriminatory fashion based on merit qualifications and ability.
Required Experience:
IC
Key Skills
- Spss
- Data Collection
- R
- Stata
- Research Experience
- Statistical Software
- Data Mining
- Calculus
- Market Research
- Operations Research
- SAS
- Data Analysis Skills
About Company
As the largest TV station operator in the U.S. reaching nearly 39 percent of households, Nexstar Media Group offers unrivaled audience access and influence.
