Media Performance Specialist

AlphaGraphics And PostNet Headquarters

Job Location:

Lakewood, CO - USA

Yearly Salary: $ 80000 - 100000

Posted on: 23 hours ago

Vacancies: 1 Vacancy

Job Summary

Benefits:

401(k)
401(k) matching
Bonus based on performance
Company parties
Competitive salary
Dental insurance
Flexible schedule
Free food & snacks
Health insurance
Opportunity for advancement
Paid time off
Parental leave
Training & development
Vision insurance

Company: Fortidia

Lakewood CO Hybrid Schedule WFH Monday & Friday In-office Tuesday Wednesday Thursday

We are an equal opportunity employer. We believe that talent expertise empathy and ambition drive our success and we base hiring decisions solely on candidate experience and skills.

We are committed to creating an inclusive hiring process. If you have specific needs or require adjustments during the recruitment process please let us know.

For our Lakewood office we are searching for an Media Performance Specialist mainly focused on results over activityusing data testing and continuous optimization to ensure marketing investments drive qualified demand improve conversion and support sustained systemwide growth operating within Fortidia USs redesigned marketing organization.

The Media Performance Specialist is a hands-on performance-driven role responsible for planning executing optimizing and reporting on paid media and performance marketing initiatives across Fortidia US brands. This role sits at the core of Fortidia USs demand generation engine and is directly accountable for delivering measurable ROI-positive outcomes that support franchise-level revenue growth.

The Media Performance Specialist will report to the National Marketing Manager.

Main tasks and responsibilities:

1. Paid Media Strategy & Execution

Execute and optimize paid media campaigns across search social display and other performance-driven channels
Translate national marketing priorities into channel-level execution plans
Ensure campaigns are aligned to brand standards messaging frameworks and growth objectives
Partner with external agencies or vendors as needed to extend execution capacity

2. Performance Optimization & ROI Management

Continuously monitor analyze and optimize campaign performance to improve efficiency and results
Own key performance indicators including cost per lead cost per acquisition conversion rates and ROI
Conduct A/B testing and experimentation to improve creative targeting and channel mix
Recommend budget reallocations based on performance insights

3. Franchise-Level Demand Support

Support local franchise locations with scalable revenue-producing demand programs
Ensure paid media strategies support both national campaigns and local market visibility
Collaborate with Field Marketing to align national performance programs with local execution

4. Reporting Insights & Accountability

Maintain clear accurate reporting on paid media performance
Deliver actionable insights and recommendations to the National Marketing Manager
Contribute to executive-level dashboards and performance reviews
Ensure performance measurement aligns with Fortidia US attribution and reporting standards

5. Partner & Platform Collaboration

Work closely with internal stakeholders platform providers and external partners
Ensure vendors and partners meet performance cost and quality expectations
Stay current on platform changes best practices and emerging performance marketing trends

Key Success Metrics

Paid media ROI and efficiency of spend
Lead volume quality and conversion rates
Contribution to franchise-level revenue performance
Timely accurate reporting and performance insights
Continuous improvement through testing and optimization

Skills and experiences:

47 years of hands-on experience in performance marketing or paid media management
Proven experience managing paid search paid social and digital advertising platforms
Strong analytical skills with the ability to translate data into actionable insights
Experience optimizing campaigns against ROI and revenue-based metrics
Comfort operating in a fast-paced performance-driven environment
Experience supporting multi-location or franchise businesses is a plus

What We Offer:

A vibrant international environment in a continuously growing company.
Extensive training and development opportunities within the group including an E-learning platform
A multicultural organizational structure and team.
Hybrid working policy (60/40) along with flexible start times and ½ day Fridays during the Summer & Winter months!
Annual base salary in the $80k - $100k range based on experience
Team and individual performance-based bonus up to 20% of your annual salary.
Highly competitive compensation package including Medical Dental Vision PTO 401(K) Match Life Insurance Short-term and Long-term Disability Pet Insurance and a completely free Employee Assistance Program
Hard work collaboration humanity fun and laughter. We are a small passionate driven and highly collaborative team that is fully invested in the success of our company and value contributions from each member.

Flexible work from home options available.

Compensation: $80000.00 - $100000.00 per year

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status or any other characteristic protected by law.

At PostNet and AlphaGraphics we offer careers for everyone! Whether you are just starting out looking for that next great growth opportunity or seeking a change we have exciting roles to suit you.

We pride ourselves on our training programs in management sales operations print signs design and marketing. Join us with or without experience and we will succeed together as a team!

We invite EVERYONE to apply!

*PostNet centers (locations) are independently owned and operated. The posted positions are offered by individual franchisees who interview hire manage and pay the employees hired for positions in a specific local location (center) through their specific business.

Required Experience:

Benefits:401(k)401(k) matchingBonus based on performanceCompany partiesCompetitive salaryDental insuranceFlexible scheduleFree food & snacksHealth insuranceOpportunity for advancementPaid time offParental leaveTraining & developmentVision insuranceCompany: FortidiaLakewood CO Hybrid Schedule WFH Mon...