VP of Retail Sales

Flex is looking for a VP of Retail Sales to lead and scale our retail business to $50mm over the next 3 to 4 years.

This role owns national retail revenue across mass drug and grocery. You will expand distribution unlock new channels deepen existing partnerships and build a sales organization that can scale with the business.

You will personally drive high-impact revenue opportunities while coaching and developing a team of experienced sales managers. You will report directly to the cofounder and operate as a core member of the leadership team.

Base Salary Range: $225-$245k per year commensurate with experience and equity stock options

Responsibilities

What Youll Be Accountable For:

• Scaling Flexs retail revenue to $50mm with profitable sustainable growth
• Expanding distribution and velocity within mass drug and grocery
• Opening new channels where Flex is under-penetrated (e.g. Costco convenience additional grocery banners)
• Owning national retailer strategy negotiations line reviews and joint business planning
• Leading and developing a team both internal (sales leaders) and external (brokers)
• Partnering closely with CEO Marketing Finance Supply Chain and Product to align growth margin and execution
• Building a repeatable retail growth engine not just hitting this years number

What Youll Do:

• Personally lead high-stakes retail pitches negotiations and expansion initiatives
• Set the retail growth strategy and translate it into executable plans by channel and customer
• Coach and level up the existing sales team; hire selectively as the business scales
• Own retailer economics: pricing trade spend margins promotional strategy
• Hold a high bar for accountability forecasting discipline and execution without turning the role into ops
• Be the voice of the retailer internally and the voice of Flex externally

Requirements

Who You Are:

• You have scaled a retail/wholesale CPG business above $50mm and know what actually breaks at that stage
• You are a hunter by instinct not just by resume
• You are equally comfortable closing a major account and coaching a sales manager through a tough line review
• You understand mass drug grocery retail dynamics deeply and are also familiar in other categories (e.g. dollar big box convenience)
• You can articulate a compelling reason why womens health / femcare is the right category for you to lead
• You move fast take ownership and dont hide behind process
• You want real responsibility not a nice VP title

Necessary Experience:

• Senior Director or VP-level experience leading retail sales in CPG
• Direct experience selling into mass drug and/or grocery
• Proven success managing the worlds largest retailers/accounts
• Experience managing and developing sales leaders
• Comfort operating in a founder-led high-expectation environment
  

Why This Role Is Hard (and Worth It):

• Mission driven making a huge difference in peoples lives (look at our reviews)
• The business already works - your job is to make it much bigger
• Growth will come from both new doors and doing more with existing ones
• Youll be expected to lead not wait for perfect information
• Youll have real influence on the future shape of the company

Our shared values

• Lead with Intention: Leaders are made not born. Leadership is a practice of intention. And through that intention is how we will ultimately succeed in realizing our mission and vision.
• Embrace Accountability: We are imperfect in our actions results and even sometimes our intentions. By making accountability a practice we destigmatize failure increase trust with others and accelerate learning both at the individual and the team level.
• Practice a Growth Mindset: Growth comes at the edge of our comfort zone. We repeatedly place ourselves there by risking failure and embracing the challenges that failure presents us to own our growth and support others in theirs.
• Be You: We want people to show up as they are because that creates a healthier more dynamic and effective work environment. Just as much to do with being oneself its everyones responsibility to create space for others to be their authentic self as well.

About Flex

The Flex Company was founded on the belief that people deserve innovative sustainable life-changing period products. After years of disappointment and discomfort trying dozens of products Lauren Schulte Wang founded Flex to create body-safe medical grade alternatives that outperform traditional period products. Flex Disc and Flex Cup generate 60% less waste and have the capacity of up to three super tampons all while maintaining the highest level of comfort through inventive engineering and rigorous testing.

Flex is sold at over 28000 stores across the US and is the #1 better for you period brand based on units sold. Committed to making its life-changing products accessible to as many people possible Flex is available at Target CVS and Walgreens and at .

Flex is an equal opportunity employer. We recruit employ train compensate and promote regardless of race ethnicity religion sex gender age and other protected categories. From our hiring practices to the design of our flagship products we believe equity and diversity is critical to the ideas talent and processes that help us create the most positive impact for our customers and for each other. We encourage people of all backgrounds and identities to apply to be a team member here. Moreover Flex considers for employment all qualified applicants including those with criminal histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.

Flex collects personal information from candidates as part of the application and hiring process. California residents can view our CCPA Notice at Collection and Privacy Policy which serves as our Notice of Collection for applicants and employees under the CPRA.

We pay competitive salaries equity & benefits including (but not limited to) medical dental and vision health insurance 401k paid parental leave open PTO 401k and a $1000 annual learning credit.