Senior Investor, Integrated Investment

Who We Are

Horizon Media founded in 1989 by Bill Koenigsberg is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers Horizon is known for its highly personal approach to client service.Renowned for its incredible culture Horizon is consistently named to all the prestigious annual Best Places to Work lists published by FortuneAdAge Crains New York Business and Los Angeles Business Journal. Together we are building a place of belonging.

At Horizon we understand the value that different perspectives can bring to our clients and culture so we strive for an environment where our employees feel welcomedsafeand empowered. We value YOU and believe that your authentic voice and unique perspectiveallowsus to create a more rewarding culture and experience together.

Our simple recipe for success We hire talented people (thinkers doers dreamers makers) challenge them and give them every opportunity to grow.

What Youll Do

Digital Media Strategy 15%

• Collaborate withSupervisor on strategy guidingAssistant(s)and Associate(s)in plandevelopment

• Employ Horizon Medias suite of planning evaluation and buying tools for application/analysis into competitive landscape target digital consumption support plandevelopmentandreporting

• Ensure digital strategy fits into overall brand communicationgoals

• Participate in team brainstorms to kick off plan and consideration setdevelopment

• Monitor trends toolsopportunitiesand applications within digital environments and appropriately apply that knowledge to campaign strategy and clientgoals

• Guide andparticipatein creation and presentation of media specific documentssuch as media plansobjectivesand strategydecks and other relatedfunctions

Media Negotiating & Buying 30%

• Gatherrates and developplanningcosts

• Effectively negotiate & steward buys across multipleaccounts

• Analyze daypart mixes and pricing withinplans

• Serve as a market expert providing insight to the marketplace conditionscontinuouslyexploringunderstanding of industrytrendsand landscape intel

• Manage budgets and deliverables (GRPs impressions response data) acrossnationalbuys

• React quickly to campaign results and implement required optimizations asdirected

• Oversee andassistin RFP creation and review of partners/site responses compile proposalanalysisand drive partnernegotiations

Campaign Management & Execution 20%

• Oversee trafficking campaign set upsite tagging and ensure sites are enabled and functioningproperly

• Ensure accuracy of insertion orders plan details spec documentsand confirmationthat all necessary materials arereceived

• Delegate and provide direction on campaign post launch information (i.e.screenshotslinksand placement information) todemonstrateproof of placement forclients

• Work alongsideAssistantand Associateon mid-campaign reconciliation billing pacing campaignvalidationand brandsafety

• Manage market budgets and deliverables (GRPs impressions response data)

• React quickly to campaign results and implement required optimizations asdirected

• Assistaccount managerwith budget maintenanceand clearance spreadsheets and other campaigndata

• Ensure all deals are delivering throughout theflight

• Participate in campaign results meetings/calls with client and strategyteams

Reporting & Analysis - 20%

• Monitor and report on media campaigns on an ongoing basis providing an active voice communicating optimization opportunities and challenges to internal teams mediapartnersand theclient

• Interpretpartner ad verification and ad server data to provide critical thinking and analysis as well as draw conclusions and discover actionableimplications

• Responsible for providing data for dashboards/Excel trackers as needed by account ensuring accuracy and validity of datashown

• Effectively communicate optimization strategieschallengesand opportunities across display mobilesocialand video

• Analyze MSAs and delivery reports from partners on a quarterly basistodeliver the post report to theBusiness Solutions team

Reconciliation 5%

• Keep track of reconciliation progress

• Responsible for checking monthlyactualnumbers are aligned to reportednumbers

Relationship Management & Mentorship-10%

• Help to trainAssistantsand Associatesand contribute to theirdevelopment

• Have foresight and understanding of projects tomaintainand adjust timing of deliverables for team at large communicating changes to managers andleadership

• Develop andmaintainstrong mutually beneficial relationships with Horizon Media departments (Business Solutions Traffic Ad Ops Billing)as well as externalpartners

• Effectively manage up and down collaborate with yourSupervisoronday-to-dayaccount activities status and deliverables

• Guide team in setting goals projecttasksandtimelines

• Oversee junior team membersduties in negotiating andmaintainingschedules/campaignsfor severalaccounts

• Schedule check ins with junior team membersidentifyinggoals and opportunities for career development contribute to performancemanagement

• Participate in interview process forAssistant/Associateroles

Who You Are

• Interested in the videoand digitallandscape

• Havea data powered mindset and be comfortable working within large sets of data andnumbers

• A problem solver with foresight and the ability to develop creativesolutions

• Results oriented; consistently motivated proactive andresourceful

• A strong effective communicatorand team player

• Detail oriented with commitment to followthrough

• An independent worker witheffectivetime management and organizationalskills

• Flexibleand ableto succeed in a fast-pacedenvironment

• An individual who takes pride in ownership of work anddemonstratesaccountability

• Abilityto mentor andteachteammembers

• An advocate for and supporter of diversityequityand inclusion

Preferred Skills & Experience

• Experience working in fast-paced advertising/marketingenvironment

• 3yearsofexperiencein active buyingand planning

• Understanding ofnational buyingacross the linear and digital landscape

• Strong experience analyzing and managing buys towards campaign performancemetrics

• Proficientin Media Math

• Experience usingPrisma

• Knowledge of various channels and buying methods (video display programmatic social)

• Familiarity with marketing principlesanalyticsand concepts

• Confidence within Microsoft Office Suiteespecially Excel and PowerPoint

• Experience in negotiating and constructing digital mediaplans

• Competence within systems and tools related to the media planning process (i.e.media management system billing system competitive and targeting tools)

• Mastery of third-party ad server and ad verifications (DCM Double VerifyInnovidpreferred)

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