Marketing and Communications Coordinator

Current employees: Please apply through the employee portal to be considered for this opportunity.

Pay Range:

Department:

Job Type:

Exemption Status:

Closing Date (Open Until Filled if No Date Specified):

The Opportunity:

Salary: $85000 to $110000 Annually

OVERVIEW

Multnomah County is seeking a dynamic Marketing Manager to support the Communications Office in developing and implementing a strategic marketing plan and subsequent campaigns that increase public awareness about and access to County services.

Responsibilities:

• Manage and advocate for a cohesive County identity that raises awareness of the Countys array of services.

• Help in the development of brand assets style guides and resources that advance the reach and consistency of Multnomah Countys brand.

• Convene and coordinate marketing experts from County departments to build a coordinated marketing/brand strategy and shared best practices.

• Engage diverse audiences especially those that have historically been left out in partnership with other County and Communications staff.

• Lead coordinated investments in digital marketing paid media and sponsored content alongside County and Communications staff.

• Design and consult on campaigns and branding projects across the County to ensure consistency and cohesion with the Countys core identity and design standards.

• Proofread and edit marketing materials to ensure accuracy grammar style and adherence to County brand guidelines.

• Implement Search Engine Optimization (SEO) best practices for County web content to improve visibility and organic search rankings.

• Conduct market research and competitive analysis to identify trends opportunities and challenges in public sector communications and service promotion.

• Monitor and report on campaign performance metrics.

• Collaborate with and influence the work of department teams.

You will be working under the direct supervision of the County Communications director in close collaboration with Communications Office media relations teams and Department staff. You will be the primary contact for marketing content that aligns efforts across the County to provide services including department staff who work promoting division efforts and reach the Countys diverse populations and connect people to County services. As a member of the Communications Office you will be available as needed outside regular hours to deliver essential information during emergencies including heat and snow events wildfires landslides and other crises.

Who We Are:

The Communications Office is the central voice and point of information for the public and the news media communicating what Multnomah County does and how employees work in the community to provide services. The office using targeted communications strategies works directly with the Chairs Office the Board elected officials and County staff to promote transparency and demonstrate how effectively local government officials use taxpayer dollars to support all residents. This position will be involved with efforts in other County programs including the Department of Community Services the Homeless Services Department the Department of County Human Services the Health Department and County Emergency Management.

The County:

Multnomah County has approximately 6000 employees. Chair Jessica Vega Pederson is the chief executive officer who serves with Commissioners Meghan Moyer Shannon Singleton Julia Brim-Edwards and Vince Jones-Dixon. County government includes the County Auditor District Attorney Sheriff (all elected officials) and service departments that include Community Justice Community Services County Human Services County Assets County Management Libraries and Health. The county provides services to the most vulnerable populations in the most populated county in the state.

TO QUALIFY

We will consider any combination of relevant work experience volunteering education and transferable skills as qualifying unless an item or section is labeled required. Please be clear and specific about how your background is relevant. For details about how we typically screen applications review our overview of the selection process page.

Minimum Qualifications/Transferable Skills*:

• Equivalent to a Bachelors Degree from an accredited college or university with major coursework in Journalism English Communications or related lieu of a degree we will consider equivalent years of related experience.

• Five (5) years of increasingly responsible public affairs or public information experience including some experience dealing with a legislative body.

• Must have a valid drivers license by the time of hire.

• Depending upon assignment candidates may be required to pass a criminal background check.

Preferred Qualifications/Transferable Skills*: You do not need to have all of the following preferred qualifications/transferable skills to qualify. However keep in mind we may consider some or all of the following when identifying the most qualified candidates. Please clearly explain on your application how you meet any of the following preferred qualifications/transferable skills.

• Excellent public speaking skills and strong writing skills.

• Ability to work under tight deadlines and multiple competing priorities.

• Ability to interact and work with a diverse group of people and at all levels of the organization.

• Ability to maintain good customer service when responding to requests from community members.

• Knowledge of strategic planning and implementation project management and cultural relations.

• Ability to analyze and make sound recommendations on highly complex and sensitive organization program intergovernmental legislative and political issues.

• Ability to present proposals and recommendations clearly logically and persuasively in meetings and before internal and external groups.

• Ability to exercise empathy tact discretion and diplomacy in dealing with sensitive complex and confidential issues and situations.

• Ability to establish and maintain highly effective working relationships with mayors city commissioners department directors and managers and business civic community and labor leaders.

• Proficiency in marketing software tools and analytics (e.g. Mailchimp HubSpot Google Analytics Adobe Creative Suite)

• Proficiency in social media platforms (e.g. Facebook Instagram LinkedIn X Bluesky TikTok YouTube)

*Transferable skills: Your transferable skills are any skills you have gained through education work experience (including the military) or life experience that are relevant for this position. Be sure to describe any transferable skills on your application and clearly explain how they apply to this position.

SCREENING AND EVALUATION

The application packet consists of the following. Keep in mind we use your application materials as evaluation tools. The quality and strength of your application will determine if you move forward in the process. Respond to each section completely and concisely. Refer to your relevant experience (paid or unpaid) and training.

Application Packet: The application packet consists of the following:

• A completed online application and/or a resume covering relevant experience and education. Please be sure your resume includes the following for each employer: name of employer location dates of employment your title a brief summary of your responsibilities the number of employees under your supervision.

• A cover letter. Attach a cover letter as a separate document and address the following:

  • Please describe how your background makes you a great candidate in this role described in the Overview and To Qualify sections of the job announcement.

  • Please describe any work experience and transferable skills related to:

    • Marketing

    • Branding

    • Communication Planning

    • Social Media

    • Racial Justice and Equity

• Recent work samples: Attach one (1) to three (3) recent samples of your work that you have developed for public distribution. You can attach the work as a PDF or list the link.

Note: The application resume and cover letter should demonstrate your work experience/skills and how it is related to those shown in the Overview and To Qualify sections of the job announcement. Please be thorough as these materials will be scored and determine your eligibility to advance in this recruitment process.

Internal candidates: After you have submitted your application please check your Workday inbox and complete the Veterans Preference Questionnaire prior to the application deadline.

The Selection Process and Timeline: For details about how we typically screen applications review our overview of the selection process page. We expect to evaluate candidates for this recruitment as follows:

• Initial review of minimum qualifications. We may do an additional preferred review to identify those highest qualified

• Consideration of top candidates: We will consider qualified candidates in order of rank and score from the list of eligible candidates. This may include panel interview(s) a hiring interview and/or additional testing/writing samples to determine the best candidates for a position.

• Background check and reference checks: All finalists must pass background and reference checks.

Type of Position:

• Job Profile: Staff Assistant

• This position is designated as essential personnel and will be required to work during emergency situations such as inclement weather and disasters/events.

• Typical work hours are 8:00 am - 5:00 pm Monday through Friday. This position has ongoing responsibilities to provide emergency communications when the county is experiencing an emergency situation; therefore occasional evenings and weekends are required.

Location:

• Multnomah Building 501 S.E. Hawthorne Blvd. Portland OR 97214

• This position will be a hybrid of telework and in office.

• Due to legal and administrative complexities the County will not allow international or out-of-state teleworking beyond neighboring counties in the State of Oregon and Washington.

Additional Information: The eligible list created from this recruitment may be used to fill future regular limited duration full or part-time temporary or on-call

In accordance with Oregon Law Multnomah County is not collecting school attendance dates in the initial application process; please do not include these dates in your resume cover letter and other application materials.

Diversity and Inclusion: At Multnomah County we dont just accept difference; we value it and support it to create a culture of dignity and respect for our employees.

We are proud to be an Equal Opportunity Employer. We evaluate qualified applicants without regard to race color religion sex sexual orientation gender identity national origin disability veteran or protected veteran status genetic information and other legally protected characteristics. The EEO Know Your Rights poster is available for your reference. Multnomah County is a VEVRAA Federal Contractor. We request priority protected veteran referrals.

Veterans Preference: Under Oregon Law qualifying veterans may apply for veterans preference. Review our veterans preference page for details about eligibility and how to apply.

Accommodation under the Americans with Disabilities Act: We gladly provide reasonable accommodation to anyone whose specific disability prevents them from completing an application or participating in this recruitment process. Please contact the recruiter below in advance to request assistance. Individuals with hearing or speech impairments may contact the recruiter through the Telecommunications Relay Service by dialing 711.

Questions

Recruiter:

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Application information may be used throughout the entire selection process. This process is subject to change without notice.

Disclaimer: This announcement is intended as a general descriptive recruitment guide and is subject to change. It does not constitute either an expressed or implied contract.

Job Profile: