Job Description Summary
Leads operational execution and alliance management for the Consumer Activation concept which aims to drive mass-scale consumer engagement around heart health through a gamified ecosystem (e.g. interactive heart score social community rewards AI Health Coach and easy access to screening and therapy).Job Description
Key Responsibilities:
Lead market research partner mapping and consumer insights initiatives to inform activation strategies.
Lead exploratory conversations as well as assessment of strategic fit with consumer tech wearable platform providers and other potential partners
Oversee design and launch of heart score and consumer-facing digital platforms and engagement campaigns in close collaboration with partners and internal cross-functional team across RDC continuum
Spearhead progress towards MoUs and partnering agreements; manage external partnerships and ensure continued strategic alignment
Coordinate x-functional teams (marketing medical tech analytics) to ensure seamless execution
Track and report on KPIs related to consumer awareness activation and engagement
Ensure compliance with regulatory and privacy requirements for consumer data
Represent the initiative in external forums conferences and partnership meetings
Essential Requirements:
Education: Bachelors degree in a related field is required; Master of Science and/or MBA preferred
Work Experience:
8 years in pharmaceutical biotech consumer healthcare or healthcare consulting industry
8 years in commercial strategy alliance management or marketing roles within or outside the healthcare industry
Experience with performance tracking KPIs and analytics
Entrepreneurial mindset with operational experience and high technology acumen
Technology consumer experience and/or product design experience
Ability to lead and inspire cross-functional teams manage complex projects and drive consensus among diverse stakeholders
Desirable Requirements:
The salary for this position is expected to range between $185500.00 and $344500.00 per year.
The final salary offered is determined based on factors like but not limited to relevant skills and experience and upon joining Novartis will be reviewed periodically. Novartis may change the published salary range based on company and market factors.
Your compensation will include a performance-based cash incentive and depending on the level of the role eligibility to be considered for annual equity awards.
US-based eligible employees will receive a comprehensive benefits package that includes health life and disability benefits a 401(k) with company contribution and match and a variety of other addition employees are eligible for a generous time off package including vacation personal days
holidays and other leaves.
To learn more about the culture rewards and benefits we offer our people click here.
EEO Statement:
The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment hiring training promotion or other employment practices for reasons of race color religion sex national origin age sexual orientation gender identity or expression marital or veteran status disability or any other legally protected status.
Accessibility and reasonable accommodations
The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application process or to perform the essential functions of a position please send an e-mail to or call 1 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Salary Range
$185500.00 - $344500.00Skills Desired
Agility Brand Awareness Cross-Functional Collaboration Customer Engagement Customer Experience Customer Insights Data Strategy Digital Marketing Go-To-Market Strategy Influencing Skills Inspirational Leadership Marketing Strategy Media Campaigns People Management Product Marketing Product Roadmap Return on Investment (ROI) Stakeholder Engagement Stakeholder Management Strategic MarketingRequired Experience:
Director
Novartis is a global healthcare company based in Switzerland that provides solutions to the evolving needs of patients worldwide.