SFMC Lead Position

Dallas, IA - USA

Monthly Salary: Not Disclosed

Posted on: 6 hours ago

Vacancies: 1 Vacancy

Job Summary

Preferred- Dallas TX or SFO CA (Remote works if candidate is really good)

Required Skills & Qualifications

Technical Skills

5 years hands on experience with Salesforce Marketing Cloud.
Expertise in Email Studio Journey Builder Automation Studio Contact Builder.
Strong SQL AMPscript HTML/JavaScript API development skills.
Experience with Salesforce CRM integration and data pipelines.

Leadership & Strategy

2 years of team lead or technical leadership experience.
Ability to translate business needs into scalable marketing automation solutions.

Preferred Certifications

Salesforce Marketing Cloud Consultant
Salesforce Email Specialist
Salesforce Marketing Cloud Develope

Key Responsibilities

1. Platform Leadership & Governance

Lead end-to-end implementation of Salesforce Marketing Cloud across multiple business units.
Oversee platform governance roadmap adoption and scalable architecture.
Establish best practices around platform usage security compliance and data retention.

2. Solution Design & Technical Implementation

Architect SFMC solutions including Email Studio Journey Builder Automation Studio Contact Builder Personalization Studio
Design and implement automation workflows personalized campaigns preference centers and multi-channel journeys.
Build and optimize data models data extensions and segmentation logic.
Develop customizations using AMPscript SQL APIs and integrate with Salesforce CRM and external systems.
Set up and monitor SFMC connectors and data synchronization processes.

3. Cross-Functional Collaboration

Partner with marketing sales data and IT teams to translate business requirements into technical solutions.
Guide internal and external development/support teams.

4. Quality Assurance & Optimization

Manage testing cycles (UAT regression performance testing) and ensure high-quality platform delivery
Lead deliverability monitoring including IP reputation authentication and bounce management.
Interpret Marketing Cloud Intelligence analytics for continuous optimization.

5. Team Leadership & Enablement

Lead and mentor SFMC developers consultants and specialists.
Provide technical guidance documentation and training to stakeholders and end-users.

Preferred- Dallas TX or SFO CA (Remote works if candidate is really good) Required Skills & Qualifications Technical Skills 5 years hands on experience with Salesforce Marketing Cloud. Expertise in Email Studio Journey Builder Automation Studio Contact Builder. Strong SQL AMPscript HTML/JavaSc...