DescriptionThe Senior Director of Marketing Operations Tech & Data is responsible for a team of specialists focused on the technical enablement of Marketing activations performance & pipeline impact reporting and project management across all Marketing activities including intake and triage of Marketing requests. This is a pivotal leadership role for DN Marketing and will serve as a key partner and point of contact for other Commercial functions.
Responsibilities- Own global process excellence and optimization to ensure all activation teams are synchronized
- Define and enforce standards for campaign setup tracking data hygiene and reporting
- Oversee Marketing technology strategy optimization and integration in partnership with IT
- Work with IT Commercial leadership Procurement and others to secure technical enablement of key Marketing use cases
- Overall accountability for Marketing performance data management dashboards and reporting
- Ensure campaign execution readiness operational rigor and quality control across target segments and regions
- Manage a team of direct reports with responsibilities spanning MarTech & Data Performance Management Journey Management Program Management and Lead Management
QualificationsRequired Qualifications
- Bachelors degree in Marketing Business Analytics Engineering or related field; advanced degree preferred
- 12-15 years of experience in Marketing Operations Analytics or Technology
- 46 years of leadership experience managing multi-disciplinary teams
- Deep experience with marketing automation CRM and reporting/data visualization platforms
- Strong understanding of attribution models pipeline metrics journey design and MROI
- Proven ability to build scalable processes in complex global organizations
- Fluent business English (written and spoken)
#LI- Remote
#LI-XR
Required Experience:
Exec
DescriptionThe Senior Director of Marketing Operations Tech & Data is responsible for a team of specialists focused on the technical enablement of Marketing activations performance & pipeline impact reporting and project management across all Marketing activities including intake and triage of Mark...
DescriptionThe Senior Director of Marketing Operations Tech & Data is responsible for a team of specialists focused on the technical enablement of Marketing activations performance & pipeline impact reporting and project management across all Marketing activities including intake and triage of Marketing requests. This is a pivotal leadership role for DN Marketing and will serve as a key partner and point of contact for other Commercial functions.
Responsibilities- Own global process excellence and optimization to ensure all activation teams are synchronized
- Define and enforce standards for campaign setup tracking data hygiene and reporting
- Oversee Marketing technology strategy optimization and integration in partnership with IT
- Work with IT Commercial leadership Procurement and others to secure technical enablement of key Marketing use cases
- Overall accountability for Marketing performance data management dashboards and reporting
- Ensure campaign execution readiness operational rigor and quality control across target segments and regions
- Manage a team of direct reports with responsibilities spanning MarTech & Data Performance Management Journey Management Program Management and Lead Management
QualificationsRequired Qualifications
- Bachelors degree in Marketing Business Analytics Engineering or related field; advanced degree preferred
- 12-15 years of experience in Marketing Operations Analytics or Technology
- 46 years of leadership experience managing multi-disciplinary teams
- Deep experience with marketing automation CRM and reporting/data visualization platforms
- Strong understanding of attribution models pipeline metrics journey design and MROI
- Proven ability to build scalable processes in complex global organizations
- Fluent business English (written and spoken)
#LI- Remote
#LI-XR
Required Experience:
Exec
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