Commercial Operations and Strategy Lead
Location: Milton Keynes (Hybrid)
Reports to: CEO
Works closely with: CFO Sales Marketing Customer Success Product
Company stage: High-growth B2B SaaS Services (CX & Insight Platform)
Role Overview
Serve First is scaling rapidly and requires a single trusted operator to sit alongside the CEO and act as the data insight and execution engine behind key commercial decisions.
The Commercial Operations and Strategy Lead is a highly analytical project-owning role that blends:
Revenue & commercial operations
Strategic analysis and research
Cross-functional project leadership and support
Board-level decision support
This is a Founders Associate / Chief of Staff style position with ownership of RevOps CRM and commercial insight as core pillars.
The role exists to ensure that decisions are data-led projects are executed and the Board always has clarity on what is happening in the business and why.
What Success Looks Like
- The CEO has clear reliable insight into pipeline revenue growth levers and risks.
- Commercial decisions are evidence-based not instinct-led
- Cross-functional initiatives move faster with clear ownership and accountability.
- CRM and commercial data are clean trusted and actionable.
- Strategy turns into execution.
Key Responsibilities
1. CEO Right Hand
- Partner directly with the CEO to analyse commercial performance evaluate growth options and shape prioritised data-led decisions across pricing pipeline retention and expansion.
- Prepare analysis insight packs and decision briefs for leadership discussions
- Pressure-test assumptions using data and research
- Own follow-through: once decisions are made ensure they are executed across the business
- Support special projects initiatives and strategic workstreams as required
2. Commercial & Revenue Operations Ownership
- Own Serve Firsts commercial operating system including; CRM (HubSpot) Pipeline architecture Revenue reporting Revenue Forecasting models
- Ensure a single source of truth across; Leads pipeline and opportunities Customers retention and expansion and Products modules and pricing
- Maintain commercial hygiene and visibility across Sales Marketing CS and Finance
3. Data Insight & Decision Support
4. Project Ownership & Cross-Functional Execution
5. Research Strategy & Growth Support
About You
This role suits someone who is analytical commercially minded and comfortable operating close to the Board.
Likely Backgrounds
Founders Associate / Chief of Staff
Commercial finance or strategy analyst
Consulting or advisory background
RevOps or commercial ops professional with strong analytical depth
Early-stage or scale-up experience with broad exposure
Key Skills & Traits
Strong analytical and problem-solving capability
Comfortable working with data models and CRM systems
Commercially curious understands how businesses actually make money
Confident working with senior stakeholders and founders
Highly organised proactive and ownership-driven
Equally happy thinking strategically and executing tactically
What This Role Is (and Isnt)
This role is:
Data-driven
Project-owning
Board-facing
Commercially focused
This role is not:
Why Join Serve First
Work directly with the Board at a critical growth stage
Shape how the company scales commercially
High autonomy high trust high impact
Exposure across strategy revenue and execution
Opportunity to grow into a senior leadership role as the business scales
Commercial Operations and Strategy Lead Location: Milton Keynes (Hybrid)Reports to: CEOWorks closely with: CFO Sales Marketing Customer Success ProductCompany stage: High-growth B2B SaaS Services (CX & Insight Platform) Role Overview Serve First is scaling rapidly and requires a single trusted oper...
Commercial Operations and Strategy Lead
Location: Milton Keynes (Hybrid)
Reports to: CEO
Works closely with: CFO Sales Marketing Customer Success Product
Company stage: High-growth B2B SaaS Services (CX & Insight Platform)
Role Overview
Serve First is scaling rapidly and requires a single trusted operator to sit alongside the CEO and act as the data insight and execution engine behind key commercial decisions.
The Commercial Operations and Strategy Lead is a highly analytical project-owning role that blends:
Revenue & commercial operations
Strategic analysis and research
Cross-functional project leadership and support
Board-level decision support
This is a Founders Associate / Chief of Staff style position with ownership of RevOps CRM and commercial insight as core pillars.
The role exists to ensure that decisions are data-led projects are executed and the Board always has clarity on what is happening in the business and why.
What Success Looks Like
- The CEO has clear reliable insight into pipeline revenue growth levers and risks.
- Commercial decisions are evidence-based not instinct-led
- Cross-functional initiatives move faster with clear ownership and accountability.
- CRM and commercial data are clean trusted and actionable.
- Strategy turns into execution.
Key Responsibilities
1. CEO Right Hand
- Partner directly with the CEO to analyse commercial performance evaluate growth options and shape prioritised data-led decisions across pricing pipeline retention and expansion.
- Prepare analysis insight packs and decision briefs for leadership discussions
- Pressure-test assumptions using data and research
- Own follow-through: once decisions are made ensure they are executed across the business
- Support special projects initiatives and strategic workstreams as required
2. Commercial & Revenue Operations Ownership
- Own Serve Firsts commercial operating system including; CRM (HubSpot) Pipeline architecture Revenue reporting Revenue Forecasting models
- Ensure a single source of truth across; Leads pipeline and opportunities Customers retention and expansion and Products modules and pricing
- Maintain commercial hygiene and visibility across Sales Marketing CS and Finance
3. Data Insight & Decision Support
4. Project Ownership & Cross-Functional Execution
5. Research Strategy & Growth Support
About You
This role suits someone who is analytical commercially minded and comfortable operating close to the Board.
Likely Backgrounds
Founders Associate / Chief of Staff
Commercial finance or strategy analyst
Consulting or advisory background
RevOps or commercial ops professional with strong analytical depth
Early-stage or scale-up experience with broad exposure
Key Skills & Traits
Strong analytical and problem-solving capability
Comfortable working with data models and CRM systems
Commercially curious understands how businesses actually make money
Confident working with senior stakeholders and founders
Highly organised proactive and ownership-driven
Equally happy thinking strategically and executing tactically
What This Role Is (and Isnt)
This role is:
Data-driven
Project-owning
Board-facing
Commercially focused
This role is not:
Why Join Serve First
Work directly with the Board at a critical growth stage
Shape how the company scales commercially
High autonomy high trust high impact
Exposure across strategy revenue and execution
Opportunity to grow into a senior leadership role as the business scales
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