Summer 2026 Intern Product Marketing (MBA)
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Job Location:
Monthly Salary:
Posted on:
11 hours ago
Vacancies:
1 Vacancy
Job Summary
The Product Marketing MBA Intern will collaborate with the Product Marketing team to define product market positioning and messaging. You will perform competitive analysis assist with go-to-market launch strategies and track performance. This role is crucial for developing and executing marketing initiatives for Workivas products.
What Youll Do
Compile analyses and build financial models on customer trends and historical data to support product decision-making
Lead and execute ad-hoc analyses to support data-driven initiatives and strategic projects
Conduct performance analysis of existing products including pricing adoption and usage trends
Contribute to quarterly planning by helping define forward-looking product strategies
Quantify and size markets identifying competitors key players and market trends
Design creative analytics and visualizations to provide deeper performance insights for senior management
Perform go-to-market performance reviews including win/loss analysis to identify opportunities for improvement
Develop templates tools and communications to drive consistency in GTM processes deliverables and stakeholder alignment
Identify gaps in GTM deliverables or needs and propose practical solutions
Support the creation and refinement of marketing collateral through research and content curation
Build strong working relationships with sales pre-sales product management enablement services customer success and cross-marketing teams
What Youll Need
Minimum Qualifications
Undergraduate degree in Business or a related field of study
Currently enrolled in a full-time or part-time MBA program or similar graduate or advanced degree program
Minimum of 2 years work experience in strategic marketing
Preferred Qualifications
Possess proven leadership skills and the ability to influence and inspire your teams
Exhibit a self-starter mindset to execute in a fast-paced environment with minimal direction
Demonstrate a strong ability to develop and communicate product vision to your team peers and stakeholders
Possess excellent verbal written and interpersonal communication skills
Be proficient in Microsoft Office suite (e.g. Excel Word PowerPoint) or similar applications
Possess working knowledge in marketing automation or project management type systems (e.g. Marketo Highspot JIRA HubSpot GitHub)
Be self-motivated with strong propensity for action results and continuous improvement
Demonstrate exceptional organizational skills with the ability to multi-task and manage multiple processes programs and procedures simultaneously under pressure
Experience in SaaS or a similar industry
Examples of owning and delivering a major project or program
Travel Requirements & Working Conditions
Minimal travel
Reliable internet access for any period of time working remotely not in a Workiva office
Sponsorship Requirements
Must be authorized to work in the United States and not require sponsorship now or in the future
When can you expect to hear back
We are committed to attending all career fairs and recruitment events before closing our positions. That means this position might be open without updates for a few weeks to give us time to connect with all potential candidates before wrapping up the recruitment season. Check out our tentative timeline below to see when you can expect to hear from us!
All postings close: February 20 2026
Interviews: Early to mid March
Offers: Mid - late March
2026 Start Dates:
This position has opportunities to start in the Summer. Please see our start date below and let us know your availability.
Summer 2026 Internships: Monday May 18 2026 (40/hours per week max)
How Youll Be Rewarded
401(k) participation and match
Paid sick leave
A unique opportunity to further your learning experience through additional internship seasons
Employment decisions are made without regard to age race creed color religion sex national origin ancestry disability status veteran status sexual orientation gender identity or expression genetic information marital status citizenship status or any other protected characteristic.
Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process please email.
Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles ensuring adherence to company policies and regulatory standards.
Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment.
Required Experience:
Intern
Key Skills
- Microsoft Office
- Public Relations
- Google Docs
- Data Collection
- MailChimp
- Microsoft Word
- Dermal Fillers
- Microsoft Powerpoint
- Research Experience
- Microsoft Excel
- Adobe Photoshop
- Writing Skills
About Company
Workiva's cloud-based software transforms work with assured, integrated reporting solutions for finance, ESG, audit & risk—connecting people, data & processes.
