Web & Digital Experience Specialist

ACDIs Web & Digital Experience Specialist owns and executes ACDIs digital ecosystem including the company website reseller portal and internal intranet. This role leads a full website redesign and serves as the long-term steward of all digital platforms. This position is ideal for someone who is both technical and creative - with a strong eye for design a passion for user experience and the ability to craft compelling digital content.

ACDIS WEB & DIGITAL EXPERIENCE SPECIALIST RESPONSIBILITIES:

The Web & Digital Experience Specialist has several duties and responsibilities associated with building optimizing and maintaining ACDIs digital presence including but not limited to:

Website Ownership:

• Lead a full website redesign and rebuild
  

• Maintain and update website content on an ongoing basis
  

• Ensure mobile responsiveness accessibility and performance
  

• Optimize site UX and conversion paths
  

• Manage WordPress CMS and plugins
  

SEO & Analytics:

• Optimize website content for SEO to improve visibility and drive traffic
  

• Conduct keyword research and on-page optimization
  

• Monitor rankings traffic and site performance
  

• Utilize GA4 and Search Console to inform decisions
  

Reseller Portal:

• Build and manage ACDIs reseller portal
  

• Organize all partner-facing collateral in a clean intuitive structure
  

• Maintain version control and governance of materials
  

• Improve portal UX based on reseller feedback
  

Marketing Collateral Hub

• Centralize marketing assets (one-pagers decks videos case studies)
  

• Maintain clean organization tagging and searchability
  

• Ensure materials are up-to-date and brand-compliant
  

Company Intranet

• Build and manage an internal documentation hub
  

• Organize SOPs training materials templates and resources
  

• Improve internal knowledge sharing and accessibility
  

Content Creation & Writing

• Write and edit website copy
  

• Develop blog content and thought leadership
  

• Maintain consistent brand voice across platforms
  

General Responsibilities

• Understand and execute marketing strategy goals
  

• Maintain ACDI branding standards
  

• Adhere to all ACDI policies and procedures
  

• Promote a positive organizational culture aligned with ACDIs mission and values
  

EXPERIENCE & EDUCATION REQUIREMENTS

• Bachelors degree or 36 years of relevant experience preferred
  

• Proven experience leading website redesigns
  

• Strong WordPress experience required (or equivalent relevant experience similar to WordPress).
  

• Basic knowledge of HTML/CSS
  

• SEO experience with measurable results
  

• Experience with:
  

• Google Analytics (GA4)
  

• Search Console
  

• SEO tools (SEMRush Ahrefs etc.)
  Strong writing and editing skills
  Ability to manage multiple projects and meet deadlines
  Ability to work collaboratively in a fast-paced environment
  Portfolio of digital work preferred

WHAT WILL MAKE YOU STAND OUT FROM THE CROWD

• Experience building reseller portals or intranets
  

• HubSpot experience
  

• B2B marketing background
  

• UX/UI experience
  

• Entrepreneurial mindset and self-starter
  

PHYSICAL REQUIREMENTS

• Must be able to stand or sit for prolonged periods of time
  

• Must be able to lift 15 pounds
  

SUPERVISORY RESPONSIBILITY

• This position has no supervisory responsibility
  

WORK ENVIRONMENT

• Moderate noise level bullpen environment located at Benton Headquarters
  

• Fast-paced collaborative encouraging and positive
  

OTHER DUTIES

• Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without notice