Global Trade & Shopper Marketing Lead (mfd)

Gütersloh - Germany

Monthly Salary: Not Disclosed

Posted on: 12 hours ago

Vacancies: 1 Vacancy

Job Summary

Your Responsibilities

In close collaboration with both marketing and sales functions you develop and execute a global Trade & Shopper Marketing strategy aligned with brand and category priorities
With a strong focus on scalability and relevance you design global frameworks and guidelines that ensure consistent execution across channels and markets
Based on shopper insights performance data and market trends you steer campaign optimization and strengthen excellence at the point of sale
In partnership with key retail customers you contribute your expertise to integrated marketing initiatives and long-term growth plans
As the global interface between headquarters and regional teams you drive collaboration best-practice sharing and continuous improvement

What We Are Looking For

You hold a university degree in business administration marketing or a related field
You bring significant experience in Trade & Shopper Marketing within an international retail or consumer-focused environment
You demonstrate strong analytical skills and turn insights into clear actionable strategies
You show an entrepreneurial mindset take ownership and focus consistently on consumer and shopper needs
You communicate confidently in English and German and collaborate effectively across cultures with a willingness to travel internationally

Your Responsibilities In close collaboration with both marketing and sales functions you develop and execute a global Trade & Shopper Marketing strategy aligned with brand and category prioritiesWith a strong focus on scalability and relevance you design global frameworks and guidelines that ensure ...