Chief Marketing Officer (CMO)

Role: Marketing / Brand / Digital Marketing Leadership

Job Description

We are looking for a Chief Marketing Officer (CMO) to lead end-to-end marketing strategy for a fast-growing technology services organization. This role will be responsible for driving brand positioning demand generation digital growth and revenue-aligned marketing initiatives.

The ideal candidate will have strong exposure to IT / Technology / SaaS marketing with proven experience in scaling marketing operations and delivering measurable business outcomes.

Key Responsibilities

• Define and execute overall marketing strategy aligned with business growth goals
  

• Lead brand positioning market presence and go-to-market initiatives
  

• Drive demand generation through SEO SEM Google Ads LinkedIn Ads and email campaigns
  

• Improve website traffic engagement and lead conversion rates
  

• Build and optimize lead generation funnels (MQL SQL Closure)
  

• Collaborate closely with Sales for lead handover pipeline growth and conversions
  

• Own marketing budgets ROI tracking and CAC optimization
  

• Oversee content strategy including blogs case studies whitepapers presentations and videos
  

• Manage PR media outreach events partnerships and brand communication
  

• Track KPIs dashboards and conduct monthly performance reviews
  

Requirements

Key Skills

• IT / Technology / SaaS Marketing
  

• B2B Demand Generation
  

• Digital Marketing (SEO SEM Paid Ads)
  

• Brand Strategy & Positioning
  

• Marketing Automation & CRM
  

• Lead Generation & Funnel Optimization
  

• Go-To-Market Strategy
  

• Sales & Marketing Alignment
  

• Performance Analytics & ROI Management
  

• Team Leadership & Stakeholder Management
  

Tools & Platforms (Preferred)

• CRM platforms (HubSpot or similar)
  

• Google Analytics
  

• Google Ads LinkedIn Ads
  

• Marketing Automation Tools
  

• SEO & SEM Tools
  

• Basic design and content tools
  

Qualifications

• MBA / PG in Marketing or related field (preferred)
  

• 1015 years of overall marketing experience
  

• Strong exposure to IT / Technology / SaaS services
  

• Prior experience as Head of Marketing / VP Marketing / CMO is an advantage
  

Key Performance Indicators (KPIs)

• Lead volume and lead quality
  

• Website traffic and conversion improvement
  

• Marketing ROI and CAC optimization
  

• Brand visibility and engagement metrics
  

• Pipeline contribution and revenue influence