Marketing and Communications Specialist-FT (Harrah's Pompano Beach)

The Marketing Communications Specialist will support the department across a variety of marketing and communications functions including but not limited to advertising social media and public relations. This role provides exposure to the full marketing lifecycle from concept development to execution and reporting. Promote a fun and friendly environment that creates excitement for external and internal guests by utilizing the principles of Family Style Service.

General:

Assist with the development and execution of marketing and advertising campaigns

Support advertising operations by opening creative job requests tracking and maintaining signage inventory and installation/removal of on-property signage

Manage social media efforts including content creation scheduling and monitoring engagement

Draft and proofread marketing materials such as social posts press releases email copy and internal communications

Assist with public relations efforts including media research press list updates and coverage tracking

Support on-property or experiential marketing initiatives promotions and special events as needed

Review and update information on and third-party websites

Conduct competitive research and trend analysis to support campaign planning

Organize marketing assets calendars and project documentation

Provide general administrative and project support to the marketing team as needed

Manage support staff including Marketing Coordinators assigned to assist in Print Shop.

Provide superior guest service positively affects interactions with guests and employees and has the resiliency to deal with difficult guests in all types of business conditions and the ability to work effectively and courteously with fellow employees.

Responsible for deploying promotions and interacting guests which includes making live announcements and assisting in the completion of prize forms

Disseminating information to all departments involved in a timely manner about customer events

Setup of all systems and controls necessary for customer events including but not limited to CMS and event guidelines

Works in tandem with Corporate to obtain graphics and maintain brand standards for social media.

Assist with development and trafficking of media assets to appropriate parties as directed.

Communicating about customer events in a timely manner to all operations departments as directed.

Deploy events within the guidelines for proper safety and security.

Maintain an extremely high level of confidentiality in all actions and duties.

Have complete knowledge of all casino events and promotional activities and assist as needed.

Keep work area in a clean and orderly manner.

Adhere to regulatory departmental and Company policies in an ethical manner and empower and require others to do the same.

Must be able to work a flexible schedule as required by business operations including late nights weekends and holidays; shifts and work locations may change.

Perform other duties as assigned or reasonably requested by any member of management.

B. Operating Principles: Ensure at all times operating principles are being adhered to: Clean Keep all areas clean and pristine; Safe Follow all safety policies and procedures; Friendly Use customer courtesy skills of Family Style Service to provide superior guest service; Fun Be interactive with all internal and external guests while maintaining professional standards.

C. Tools and Technology: Use of computer station Microsoft office software casino tracking programs (CMS AS400) hand-held radio telephone and PBX system voicemail fax copier and promotional equipment. Sprout Social Adobe Illustrator video editing software.

D. Licensure: Must be able to obtain and maintain a 1055 Slot/Cardroom/Pari-Mutuel Individual Combo License. Must be at least 21 years of age. No Tax returns are required for this position.

QUALIFICATIONS

A. Experience: Four years in a related field or equivalent work experience.

B. Knowledge: Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment meeting quality standards for services and evaluation of customer satisfaction. Knowledge of principles and methods for showing promoting and selling products or services. This includes marketing strategy and tactics product demonstration sales techniques and sales control systems. Knowledge of gaming laws and regulations..

C. Skills: Give full attention to what other people are saying take time to understand the points being made ask questions as appropriate and not interrupt at inappropriate times. Talking to others to convey information effectively. Use logic and reasoning to identify the strengths and weaknesses of alternative solutions conclusions or approaches to problems. Monitor/Assess performance of oneself other individuals or organizations to make improvements or take corrective action.

PHYSICAL DEMANDS AND WORK ENVIRONMENT

The physical demands and work environment characteristics described here are representative of those that must be met by a team member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

A. Physical Demands: Required to walk and stand for entire shift; use hands to finger handle or feel objects tools or controls; reach with hands and arms; talk and hear; and lift up to 35 pounds with assistance. Must also frequently bend crouch or stoop. Specific vision abilities required by the job include close vision distance vision color vision peripheral vision depth perception and the ability to adjust focus.

B. Work Environment: An office environment. A casino environment exposed to bright flashing lights noise smoke and varied temperatures. Use of elevator and stairs. May also include a restaurant environment with varied noise levels variable temperatures wet areas and smoke. A kitchen environment with a variety of workstations and storage areas exposed to varied temperatures smoke steam noise and wet areas. May also work in a banquet/showroom environment with varied noise levels and temperatures wet areas and exposure to low-level lights.

The statements herein are intended to describe the general nature and level of work being performed and are not to be construed as an exhaustive list of responsibilities duties and skills required of personnel so classified. Furthermore they do not establish a contract for employment and are subject to change at any time due to reasonable accommodation

business demand or the request of management. I attest that I have read and understand the job description and am able to perform all the job responsibilities described herein. I will notify Human Resources should this change.