Sr. Manager, Programming Gaming & Co-Streaming

KEY RESPONSIBILITIES

Responsible for multi-platform audience growth content strategy surrounding Red Bulls slate of Gaming projects events/shows original video productions gaming competitions and editorial on our website

Build & maintain the definitive Gaming Programming content calendar across Red Bulls Channels: YouTube Facebook TikTok Instagram Twitter

Define clear project success metrics inclusive of video views minutes watched website visitors

Work with cross functional teams responsible for paying into audience development: Advertising Production Social Content Community Communications Marketing and Insights/Analytics

Identify and lead opportunities to expand the reach of our events via streamers.

Establish workflows and best practices to co-stream non-gaming and gaming Red Bull events.

Collaborate with key stakeholders to define & implement the Red Bull US Sports tone of voice across all channels

Collaborate with Red Bull Global Programming leadership to define a cohesive content marketing strategy best practices and strong US value proposition on co-operated channels

Collaborate with Advertising to shape a cohesive Gaming-audience development paid media strategy

Be an early adopter of new media trends and practices; knowledge sharer of learnings to instill best practices for the media network team.

Extract metrics-based best practices and key learnings from digital programming initiatives to inform future campaigns.

Collaborate with @redbullusa social team to champion Sports programs via creative social activations.

Qualifications :

8 years digital content marketing and/or Programming for a sports or media/gaming brand

Track record of marketing a global brand via social media by transforming creative ideas into successful campaigns across multiple sub-brands that drive consumer engagement sustainable audience growth positive brand sentiment credibility and innovation

Strong people-management skills that enable you to interact with a wide range of personalities/styles and establish effective relationships at all levels of the organization

Advanced decision-making skills with proven ability to drive direction and alignment with large cross-functional teams

Must provide examples of developing and executing social media content marketing strategies that grow audiences and deliver on engagement metrics

Possess a rigorous understanding of how to program video content for audiences on Facebook Instagram YouTube Twitch Twitter Snapchat TikTok

Track record of driving adoption of new ideas and concepts and pioneering new approaches within your team or company

Extreme attention to detail with relentlessly high standards

Innate willingness to roll up your sleeves

Agile Project Management and Kanban are a huge plus

Strong planning project execution and analytical competencies

Exceptional communication skills including written verbal and presentation

Additional Information :

This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $115280 - $172920 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:

Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull Media House North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law.

Red Bull Media House North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.

Remote Work :

No

Employment Type :

Full-time