B2B CRM Specialist

Join our Movement and Champion Restaurant Culture!

At TheFork we believe that the best things in life happen around the table.
As the leading restaurant booking platform in Europe we connect the broadest community of loyal diners with the worlds favorite restaurants. Powered by innovation and a deep passion for the restaurant industry we create unique dining experiences across 11 countries.

Were part of the Tripadvisor Group and proud to be building a diverse people-first culture where respect ownership growth and better together values thrive.
If youre passionate about food technology and making a real impact your seat at the table is ready.

Discover life at TheFork

What you will do:

We are looking for a motivated and passionate B2B CRM Specialist to join our Central Marketing Team. The role will sit within the B2B CRM Enablement vertical and will work closely with the B2B CRM Senior Specialist & Data Analyst.

The new hire will contribute to the implementation of B2B CRM projects at a central level supporting cross-functional initiatives and collaborating with local and international stakeholders. The role will focus on developing and executing communication plans monitoring campaign performance and contributing to a consistent data-driven CRM approach across countries.

• Build a campaign plan for CRM B2B and set up the B2B communications via Hubspot
• Increase the visibility of TheFork in order to acquire new restaurants and retain existing partners
• Collaborate with different stakeholders (legal pricing B2B marketing) to deliver efficient B2B campaigns
• Work on cross-departmental projects
• AB Test continuously
• Report analyze & make recommendations to improve running local campaigns and develop new automated campaigns
• Imagine future winning campaigns
• Share best practices on the cluster level

Who you are:

• Masters Degree in Marketing studies
• Youve already had a first experience in CRM
• Youve already used one of the CRM tools (Salesforce Pardot Hubspot Braze Adobe Campaign)
• Excellent written communication skills with the ability to create inspiring newsletters
• A wide degree of creativity and passion for data analysis
• You like playing with Customer Data and you have strong capacity of analysis
• Understanding of the digital marketing
• Ability to collaborate with different stakeholders all levels of the organization
• Native level of Italian fluent in English
• You love food

What we offer you:

An awesome team

A permanent contract (that can be useful in life)

Flexible working environment (2 days home office per week up to 4 total weeks additional flexibility during the summer period and in December to work fully remotely)

Competitive fixed salary and bonus

Lunch vouchers available for each working day (because yes we like to try our best restaurants)

International teams and a multicultural environment spanning 10 offices across Europe

Highly inclusive working environment

Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities family support travel etc

Continuous learning and development programs

Free access to the Calm app to help you build resilience wherever you are in your mental health journey

Dedicated parental leave and caregiver leave policies (12 weeks fully paid)

Health insurance fully covered by the company

Life & Disability Insurance at no cost to the employee

Welfare allowance school costs elderly care babysitting costs transportation travel leisure

Amazing offices with dining coffee points and leisure area

Team building events

All hiring happens through our careers site and official email. We do not text or ask for payment during the hiring process. Please report any suspicious messages immediately.

We believe that we are better together and we welcome you for who you are. We endeavor to ensure that everyone - regardless of ability age socio-economic & cultural background ethnicity faith gender gender expression gender identity ideology national origin race sexual orientation marital status or any characteristic protected under applicable law -has the opportunity to reach their full potential. At TheFork we want you to bring us your unique perspectives and experiences so we can collectively continue disrupting the restaurant industry and go from good to great.

TheFork is committed to a fair recruitment process. If you have special needs and require reasonable support during your application interview or participation in the selection process due to health conditions or disability please direct your inquiries to Our HR team will review the request and respond accordingly.

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