AI Enablement Program Manager

WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire grow and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP) our vision is to make sophisticated marketing simple by unifying identity intelligence and omnichannel activation into a single platform powered by one of the industrys largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more go to .

Role Overview

Werehiring anAI Enablement Program Managerto accelerate Zetas AI transformation by operationalizing the systems and programs that drive sustainedAIadoption across the enterprise. Reporting to the AVP AI Operations this role works closely with our Sr. AI Enablement Manager and cross-functional partners to activate manager reinforcement strengthen Championsled change and scale AI fluency through structuredenterpriseenablement programs.

Youllown the operating rhythm that supports enterprise AI maturity:maintainingthe enablement roadmap managing the lifecycle of AI learning content and partnering with HR to shape and deliver newhire AI onboarding. This role requires someone who can connect transformation strategyto daytoday execution build repeatable processes and use feedback loops and insights to continuously improve adoption outcomes.

This is a hybrid role based out of our NYC office.

WhatYoullDo (Key Responsibilities)

Change Management Execution

• Own and execute the AI adoption change plan across priority business groups (stakeholder mapping engagement strategy communications reinforcement) aligned to the AIOpsenablement roadmap and key launches.

• Identifyresistance and adoption friction; deliver targeted interventions and manager reinforcement (manager moments nudges office hours playbooks and manager-ready toolkits like talk tracks team prompts meeting guides and micro-content).

AI Champions Program Operations

• Own end-to-end Champions operations: recruiting onboarding community management and ongoing cadence.

• Run recurring Champions rhythms (office hours forums community prompts recognition); equip Champions with reusable assets (use-case templates demo kits safe-use guidance facilitation guides) and remove blockers.

Enablement Program Operations(Feedback Roadmap Content)

• Establishandmaintainfeedback reporting loops from Champions and business stakeholders into AI Ops priorities (wins risks recurring questions workflow opportunities) including whats working whats stuck decisions needed and recommended actions.

• Own the enablement content operating system (taxonomy/tagging findability and content lifecycle) including a regular review cadence to refresh content as tools policy and workflows evolve.

• Maintain the enablement content and engagement roadmapusingfeedback engagement/adoption signals and release milestones; apply a prioritization matrix to focus effort where it matters.

• Operationalize AI onboarding for new hires in partnership with HR/L&D (evergreen process ownership model and refresh cycle).

Cross-Functional Enablement Partnering

• Partner with LearningHRIT/Security and business leaders to keep messaging consistent policy-aligned and focused on outcomes.

Qualifications&Experience

• 6 years in change/adoptionenablement transformation or internal programoperations (enterprise environment).

• Direct experience running community-based programs (Champions networks communitiesof practice field enablement networks super-user programs).

• Strongprogram managementskills: can run a program like a product-intake prioritization content governancelaunch measurement iteration.

• Experience managingenablementcontent lifecycle and findability (taxonomy/tagging refresh cadence and governance) across commontools(LMS/intranet/communitylearning ecosystem) in partnership with learning design.

• Executive-ready communicator; strong stakeholder management and facilitation; comfortable influencing without authority.

• Practical approach to change andreinforcement:understands what managers and frontline teams will actuallyadopt anduses job aids/manager moments/nudges to drive behavior change.

• Metrics-informed mindset: comfortable using adoption signals and qualitative feedback to prioritize interventions (youdontneed to be a data analyst but you need to be data-literate).

• Some travel-up to 10%

• Nice to have:Experience with Copilot enablement M365 adoption or productivity-platform rollouts;familiarity with change management frameworks (ADKAR/Prosci).

Why Join Us

• Impact at Scale: Build and run the change Champions engine that drives enterprise-wide AI adoption across global teams.

• Career Growth: Lead high-visibility adoption initiatives with a direct line into enterprise AI priorities and roadmap decisions.

• Culture of Innovation: Partner with AI Ops IT/InfoSec/Legal and business leaders to turn new capabilities into repeatable ways of working.

• Future-Ready Work: Help shape how AI is safely and consistently embedded into day-to-day workflowsso impact scales beyond early adopters.

• Executive Sponsorship: Backed by senior leadership with a clear escalation path to unblock decisions and keep momentum.

BENEFITS & PERKS

• Unlimited PTO
• Excellent medical dental and vision coverage
• Employee Equity
• Employee Discounts Virtual Wellness Classes and Pet Insurance And more!!

SALARY RANGE

The salary range for this role is $125000 - $150000depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to and does not discriminate on the basis of an individuals sex race color religion age disability status as a veteran or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation gender identity or expression.

Were committed to building a workplace culture of trust and belonging so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate support and advocate for one another. Learn more about our commitment to diversity equity and inclusion here: IN THE NEWS!

Experience:

Manager