Principal UX Designer, Devices Experience Design

Shape the future of Amazons device offerings by leading UX design strategy across our most complex cross-platform experiences. As a Principal UX Designer youll drive design excellence for next-generation services that power millions of Amazon devices worldwide especially focused on emerging products and novel user interfaces.

Youll be the design leader defining frameworks and methodologies that scale across multiple product lines working directly with Director leadership to set design vision and strategy. This role offers the opportunity to influence architecture decisions lead cross-organizational design initiatives and mentor senior designers while solving significantly complex problems where product strategy may be undefined.


- Lead design strategy for horizontally-scaled services supporting all Amazon device product lines
- Drive cross-org alignment on design systems patterns and standards that impact millions of customers
- Partner with senior leadership to map business goals to design investments and outcomes
- Mentor and develop design talent across the organization while setting the bar for design excellence
- Influence technical architecture and organizational changes to enable breakthrough customer experiences

Key job responsibilities
Strategic Design Leadership:

- Own UX vision and strategy across multiple device software services ensuring alignment with Amazons brand identity and business goals
- Define and evangelize design frameworks that create consistency while supporting measurable business requirements
- Lead design reviews and critiques that incorporate market analysis customer feedback and usability findings
Cross-Organizational Influence:

- Collaborate with stakeholders to translate business objectives into compelling design strategies
- Drive design decisions that require coordination between multiple teams balancing technical constraints with customer needs
- Influence architecture decisions to ensure optimal user experience while meeting business requirements
Design Excellence & Innovation:

- Guide the end-to-end design process from concept to implementation across complex device software services
- Establish best practices for information architecture and design specifications that scale across multiple products
- Identify opportunities to simplify complex workflows while maintaining comprehensive functionality
Talent Development & Community Building:

- Mentor senior designers on both craft excellence and strategic thinking
- Present design work to executive leadership articulating the business value of design decisions
- Foster collaboration with designers across the Devices organization to ensure consistency in common UX patterns and systems

A day in the life
As a Principal UX Designer in Device Software and Services youll solve complex design challenges impacting both internal teams and end users of Amazon devices.

Stakeholders & Customers: Youll partner with Engineering Directors Product leaders and senior engineers across Amazons device organization. Your work will serve both internal teams who develop and manage devices and ultimately the millions of customers who use Amazon devices in their homes.

Problems Youll Solve: Youll unify fragmented console experiences create scalable design systems across diverse tools and simplify complex workflows for teams managing multiple device types. Youll help visualize large datasets design intuitive interfaces for technical processes and establish design standards that elevate experiences across the organization.

Your strategic influence will extend beyond individual projects as you mentor other designers and advocate for user-centered approaches in highly technical environments ultimately shaping how Amazon builds devices that delight customers worldwide.


- 10 years of design experience
- Have an available online portfolio
- Experience with best practices for User Interface Design Information Architecture and Interaction Design
- Experience in life cycle design projects from design strategy through execution

- Experience providing and effectively communicating strategic and tactical recommendations based on data
- Experience with consumer brands and experience design and a passion for storytelling

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA San Francisco - 180300.00 - 244000.00 USD annually