Social Media Team Leader

BayanTech

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profile Job Location:

Giza - Egypt

profile Monthly Salary: Not Disclosed
Posted on: 13 hours ago
Vacancies: 1 Vacancy

Job Summary

Key responsibilities

  • Build and execute multi-brand social strategies for LinkedIn & Meta aligned to monthly KPIs (reach engagement MQL/SQL CTR/CPL).
  • Own paid social: plan launch and optimize LinkedIn Campaign Manager & Meta Ads Manager campaigns; partner with PPC on funnels/retargeting.
  • Lead editorial calendar briefs and production for posts carousels short videos and thought-leadership (exec branding).
  • Coordinate with and coach a team (content designer); enforce brand consistency and QA on all assets.
  • Set up tracking and dashboards; report weekly/monthly on CTR CVR CPL SQLs referral traffic and MoM growth.
  • Coordinate with SEO/PPC/Web Dev on landing pages UTMs GA4 events and conversion paths.
  • Support ABM sprints webinars events and PR content amplification; run A/B tests on creatives and CTAs.

Requirements

5-7 years in Social Media/Content with 2 years leading a team; strong B2B background.

Proven hands-on experience with LinkedIn Campaign Manager & Meta Ads Manager (Lead Gen forms retargeting audience building).

Comfortable owning KPIs such as reach engagement rate per post and platform CTR/CPL benchmarks.

Solid grasp of GA4 Tag Manager UTMs Looker/Data Studio; familiarity with Zoho (or similar) for reporting.

Tooling familiarity is a plus: SEMrush/Ahrefs Hotjar/Clarity Hootsuite/Buffer/Zoho Social Canva/Figma.

Excellent English/Arabic copy skills; ability to brief and QA motion/visuals; strong stakeholder management.

Key responsibilities Build and execute multi-brand social strategies for LinkedIn & Meta aligned to monthly KPIs (reach engagement MQL/SQL CTR/CPL).Own paid social: plan launch and optimize LinkedIn Campaign Manager & Meta Ads Manager campaigns; partner with PPC on funnels/retargeting.Lead editorial...
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